Qlik > 实例探究 > QlikView Transforms Avnet’s Sales Effort

QlikView Transforms Avnet’s Sales Effort

公司规模

Large Corporate

地区

Pacific

国家

Australia

产品

QlikView

技术栈

JIWA

实施规模

Enterprise-wide Deployment

影响指标

Productivity Improvements
Cost Savings

技术

分析与建模 - 实时分析

适用行业

电子产品

适用功能

销售与市场营销
商业运营

用例

预测性维护
供应链可见性(SCV)

服务

数据科学服务

关于客户

Avnet Technology Solutions is an operating group of Avnet, Inc., representing US$17.95 billion in annual revenue for fiscal year 2008, with locations in more than 30 countries. As a global technology sales and marketing organisation, Avnet Technology Solutions has sales divisions focused on specific customer segments and a select line card strategy enabling an exceptional level of attention to the needs of its customers and suppliers. Avnet Technology Solutions Australia has 100 employees that work to deliver IT solutions and infrastructures that companies rely on, including designing, configuring, marketing and selling solutions that involve capabilities in storage, servers, monitors, networking, security, software and services. Avnet has global relationships with the world’s leading technology suppliers, including HP, IBM, Juniper, Websense and Avaya to name but a few. Within Australia, Avnet Technology Solutions serves over 700 business partners, and has industry leading relationships with 20 suppliers.

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挑战

Avnet Technology Solutions, a global technology sales and marketing organisation, was struggling with the aggregation of transactional data from their ERP system. They needed greater insight into customer, sales, channel, inventory, supplier and delivery performance data. The IT department was overwhelmed with numerous sales report requests each week, which were time-consuming and resulted in duplication of effort. The company needed a management and sales focus on profitability and accountability of the numbers to operate dynamically.

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解决方案

Avnet undertook a market review of business intelligence solutions to determine the best fit for their business. They chose QlikView due to its fast development cycle, easy to use interface and 'drop-in' deployment for initial rollout and future upgrades. QlikView was implemented without any formal training, testament to its ease of use. The solution was widely embraced by the organisation and immediately became a natural part of the business, now used by 64 employees across sales, marketing, operations and management teams. QlikView is used as the strategic sales analysis tool for the business to ensure key revenue and gross margin targets are achieved for individual suppliers, their products and by sales and brand teams. Management uses QlikView to keep on top of the numbers, for business forecasting and future strategy setting.

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运营影响

QlikView provides Avnet with a greater depth of insight from its data to manage its business more efficiently, with a self-serve capability that highlights areas that require more focus and attention.
QlikView’s data model is easily configurable and maintainable. Incorporating any changes or new requests to management reporting can now be done in hours or minutes – rather than days, without incurring report rebuild times or overhead.
QlikView has also proved to be extremely useful to pre-empt order and inventory glitches by enabling 100% checks on all data. QlikView has reduced data entry errors almost 3 fold since its introduction.
QlikView captures changes in delivery and availability and provides an automated order process status, which helps customer service sort out any orders trapped in the system. Its ability to adapt to the needs of different users, with limitless filtering and complete visibility has proved invaluable.

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数量效益