供应链改造
公司规模
Large Corporate
地区
- Europe
国家
- Sweden
产品
- JDA Fulfillment
技术栈
- Supply Chain Management Software
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Productivity Improvements
- Customer Satisfaction
技术
- 功能应用 - 库存管理系统
适用行业
- 消费品
适用功能
- 物流运输
- 仓库和库存管理
用例
- 库存管理
- 供应链可见性(SCV)
服务
- 系统集成
- 培训
关于客户
欧瑞莲是全球最大的直销公司之一。该公司的美容产品通过目录和约 300 万名销售顾问组成的全球网络进行销售。该公司定期以 40 种语言在 60 多个国家/地区分发其目录副本。目录充当了欧瑞莲的全球“橱窗”。在过去 20 年里，欧瑞莲的年收入迅速增长。这一惊人的增长给公司的全球生产和分销网络带来了压力。欧瑞莲每年还会更换或重新推出其 2,000 种产品中的约 800 种，这使得预测这些新库存单位的需求变得特别困难。
挑战
欧瑞莲是全球最大的直销公司之一，在管理快速增长的业务方面面临挑战。过去 20 年来，该公司的年收入迅速增长，给其全球生产和分销网络带来压力。欧瑞莲每年还会更换或重新推出 2,000 种产品中的约 800 种，这使得预测这些新库存单位的需求变得尤为困难。此外，欧瑞莲每三周发布一次新目录，其中的特定优惠仅在这三周内有效。目录过期后，需求可能会大幅下降，使预测和履行更具挑战性。面对如此大的需求波动，该公司希望准确确定手头有多少产品，以确保不会出现过剩库存。
解决方案
为了帮助管理快速增长的业务，Oriflame 向 JDA Software 求助。该公司开始着手提高服务水平，并建立从供应商到多个分销渠道、枢纽和全球市场的直接协调。在评估了其他三家软件供应商后，Oriflame 选择了 JDA 的解决方案。协作团队首先实施了 JDA Fulfillment（JDA Intelligent Fulfillment™ 解决方案的一部分），并立即开始看到显著的效果。这缩短了 Oriflame 的交货时间，使其规划人员从手动工作中解放出来，并消除了任何重复检查。它还提高了销售人员和市场的信心，因为每天都可以了解实际需求和供应情况。
运营影响
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