Alnatura 通过优化产品布局增加收入
公司规模
Large Corporate
地区
- Europe
国家
- Germany
产品
- Blue Yonder’s space and floor solutions
- Planogram Generator
- Blue Yonder category management solutions
- Luminate Commerce portfolio
技术栈
- Data Analytics
- Automation
实施规模
- Enterprise-wide Deployment
影响指标
- Revenue Growth
- Productivity Improvements
- Waste Reduction
技术
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- 零售
- 食品与饮料
适用功能
- 销售与市场营销
- 商业运营
用例
- 库存管理
- 补货预测
- 需求计划与预测
服务
- 数据科学服务
- 系统集成
关于客户
Alnatura 成立于 1984 年，是一家有机超市连锁店，在德国 65 个城市经营 139 家超市。该公司提供 6,000 种产品，年收入达 12.8 亿美元。Alnatura 必须管理有限的空间，同时最大限度地提高可用性并尽量减少缺货。由于其各个市场存在不同的当地偏好，因此这极具挑战性。由于浪费成本高昂，新鲜食品尤其难以盈利。
挑战
Alnatura 是一家有机超市连锁店，在德国经营着 139 家超市，它面临着一项挑战：如何管理其有限的空间，同时最大限度地提高产品供应量并减少缺货。由于其各个市场存在不同的当地偏好，而且新鲜食品浪费成本高昂，因此这尤其困难。该公司需要提高自动化程度、准确性和本地化程度，并提高品类管理和空间规划活动的效率。
解决方案
Alnatura 向 Blue Yonder 寻求解决方案。Blue Yonder 业界领先的空间和楼层解决方案（包括 Planogram Generator）使 Alnatura 能够构建针对特定商店、空间感知、以消费者为中心的规划图，以最少的库存投资满足当地需求。Blue Yonder 品类管理解决方案利用细粒度的购物者洞察、数据分析和自动化来提高可用空间的准确性和盈利能力。购买洞察、商店布局、空间和货架可用性与品类情报相结合，以提高购物者的忠诚度并增加购物篮大小。Blue Yonder 解决方案集成在 Luminate Commerce 产品组合中，使 Alnatura 的品类经理和空间规划人员能够协同工作，获得完整的可视性，从而提高收入和可用性。
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
The Kellogg Company
Kellogg keeps a close eye on its trade spend, analyzing large volumes of data and running complex simulations to predict which promotional activities will be the most effective. Kellogg needed to decrease the trade spend but its traditional relational database on premises could not keep up with the pace of demand.
Case Study
HEINEKEN Uses the Cloud to Reach 10.5 Million Consumers
For 2012 campaign, the Bond promotion, it planned to launch the campaign at the same time everywhere on the planet. That created unprecedented challenges for HEINEKEN—nowhere more so than in its technology operation. The primary digital content for the campaign was a 100-megabyte movie that had to play flawlessly for millions of viewers worldwide. After all, Bond never fails. No one was going to tolerate a technology failure that might bruise his brand.Previously, HEINEKEN had supported digital media at its outsourced datacenter. But that datacenter lacked the computing resources HEINEKEN needed, and building them—especially to support peak traffic that would total millions of simultaneous hits—would have been both time-consuming and expensive. Nor would it have provided the geographic reach that HEINEKEN needed to minimize latency worldwide.
Case Study
Improving Production Line Efficiency with Ethernet Micro RTU Controller
Moxa was asked to provide a connectivity solution for one of the world's leading cosmetics companies. This multinational corporation, with retail presence in 130 countries, 23 global braches, and over 66,000 employees, sought to improve the efficiency of their production process by migrating from manual monitoring to an automatic productivity monitoring system. The production line was being monitored by ABB Real-TPI, a factory information system that offers data collection and analysis to improve plant efficiency. Due to software limitations, the customer needed an OPC server and a corresponding I/O solution to collect data from additional sensor devices for the Real-TPI system. The goal is to enable the factory information system to more thoroughly collect data from every corner of the production line. This will improve its ability to measure Overall Equipment Effectiveness (OEE) and translate into increased production efficiencies. System Requirements • Instant status updates while still consuming minimal bandwidth to relieve strain on limited factory networks • Interoperable with ABB Real-TPI • Small form factor appropriate for deployment where space is scarce • Remote software management and configuration to simplify operations
Case Study
Energy Management System at Sugar Industry
The company wanted to use the information from the system to claim under the renewable energy certificate scheme. The benefit to the company under the renewable energy certificates is Rs 75 million a year. To enable the above, an end-to-end solution for load monitoring, consumption monitoring, online data monitoring, automatic meter data acquisition which can be exported to SAP and other applications is required.
Case Study
Coca Cola Swaziland Conco Case Study
Coco Cola Swaziland, South Africa would like to find a solution that would enable the following results: - Reduce energy consumption by 20% in one year. - Formulate a series of strategic initiatives that would enlist the commitment of corporate management and create employee awareness while helping meet departmental targets and investing in tools that assist with energy management. - Formulate a series of tactical initiatives that would optimize energy usage on the shop floor. These would include charging forklifts and running cold rooms only during off-peak periods, running the dust extractors only during working hours and basing lights and air-conditioning on someone’s presence. - Increase visibility into the factory and other processes. - Enable limited, non-intrusive control functions for certain processes.
