为销售主管提供首创的分析平台
公司规模
Mid-size Company
地区
- America
国家
- United States
产品
- GoodData Enterprise Insights Platform
- SalesHood
技术栈
- Analytics
- Data Visualization
- Customized Metrics
实施规模
- Enterprise-wide Deployment
影响指标
- Revenue Growth
- Customer Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 实时分析
- 分析与建模 - 预测分析
适用行业
- Software
- Professional Service
适用功能
- 销售与市场营销
用例
- 质量预测分析
- 实时定位系统 (RTLS)
- 补货预测
服务
- 数据科学服务
- 系统集成
关于客户
SalesHood 成立于 2013 年，旨在解决全球分布企业中销售代表培训和整体绩效不一致的问题。该公司将经过验证的销售支持最佳实践与技术平台相结合，使全球分布的团队能够轻松连接。支持平台将所有入职、销售培训、指导和内容管理功能集中在一个中心位置，使 SalesHood 成为公司所有销售相关问题的唯一真实来源。
挑战
SalesHood 是一个销售支持平台，它在提供洞察以显示平台上内容的参与度方面面临挑战。他们的客户希望根据自己独特的 KPI 自定义指标，并将销售代表的绩效数据与支持平台内采取的行动相关联。SalesHood 还承认，如果他们未能引入分析，他们将面临风险。他们需要嵌入分析以确保无缝的客户体验，但他们的开发人员已经不堪重负。当他们专注于产品路线图并加速业务发展时，他们没有时间或带宽来创建新的东西。
解决方案
SalesHood 与 GoodData 合作，将分析功能引入其平台。GoodData 能够立即为 SalesHood 的客户提供一种直观的方式，让他们了解自己在新兴领域的成功程度。借助 GoodData，SalesHood 能够绘制支持系统与客户收入系统之间的关联，然后显示与客户 KPI 相符的指标。通过这种体验，客户现在能够查看他们的数据，将其与销售业绩关联起来，并立即做出决策，从而立即影响其销售团队的成功。
运营影响
数量效益
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