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Snaplogic > 实例探究 > Glance Uses SnapLogic to Synchronize Sales Data from Various Sources

Glance Uses SnapLogic to Synchronize Sales Data from Various Sources

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公司规模
Mid-size Company
国家
  • United States
产品
  • SnapLogic Server
  • Salesforce.com Snap
技术栈
  • REST-based engine
  • SOAP interface
实施规模
  • Enterprise-wide Deployment
影响指标
  • Cost Savings
  • Customer Satisfaction
  • Productivity Improvements
技术
  • 平台即服务 (PaaS) - 数据管理平台
  • 应用基础设施与中间件 - API 集成与管理
适用行业
  • Software
  • Professional Service
适用功能
  • 销售与市场营销
  • 商业运营
服务
  • 系统集成
  • 软件设计与工程服务
关于客户
Glance Networks is a provider of Internet-based desktop sharing and Web conferencing services. Their sales-focused screen-sharing tool is designed to maximize customer interactions throughout the sales cycle, from prospecting to closing and supporting customers. Known for offering quality solutions at competitive prices, Glance Networks has experienced significant growth. Over 5,000 businesses worldwide use Glance to enhance their sales presentations and make a bigger impact with prospective customers. The company traditionally sold its products online, but due to growing demand, they required an inside sales team and a CRM platform powered by Salesforce.com to manage the increasing volume of sales opportunities.
挑战
Glance Networks, an Internet-based desktop sharing and Web conferencing service provider, faced challenges in synchronizing sales data from diverse channels. The company experienced exponential growth, necessitating a seamless flow of information from online and inside sales into Salesforce.com. The existing data analytics solution created silos of valuable data that couldn't be utilized effectively. Manual connection of systems was costly and time-consuming, diverting skilled R&D staff from core activities. An enterprise-class solution was expensive and posed installation challenges. The team needed a practical way to deploy Salesforce.com without overhauling the existing infrastructure.
解决方案
Glance Networks implemented SnapLogic Server and Salesforce.com Snap to integrate their in-house system with Salesforce.com. SnapLogic Server acts as a central hub for connecting SaaS, Cloud, and On-premise applications and data sources. It offers discoverable, callable, and reusable data services, using a REST-based engine to read, transform, and write data in a Web format. SnapLogic's Snaps replace hard-coded integrations, allowing developers to assemble data integration flows using a drag-and-drop interface. The Salesforce.com Snap provides read and write access to Salesforce application records, supporting standard and custom object types. SnapLogic's solution eliminated the need for additional Web Services or SOAP programming, providing a lightweight and cost-effective data integration solution.
运营影响
  • Enabled real-time visitor data collection into Salesforce.com, allowing synchronization of Web analytics for targeted online selling.
  • Improved collaboration with inside sales teams, resulting in faster lead follow-up and seamless flow of lead, revenue, and customer support information.
  • Provided higher-quality service and faster revenue recognition, benefiting from a scalable architecture for quick deployment of integrations at multiple locations.

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