技术
- 功能应用 - 仓库管理系统 (WMS)
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 电子商务
- 零售
适用功能
- 采购
- 销售与市场营销
用例
- 库存管理
- 零售店自动化
服务
- 系统集成
关于客户
Coes 是英国正装品牌,其悠久的历史可追溯至 1928 年。该公司仍为家族经营,以其一流的服装、剪裁专业知识和亲切的店内服务而享有盛誉。如今,Coes 在英国经营着 6 家零售店,拥有 130 名员工。位于伊普斯威奇的原始旗舰店占地 36,000 平方英尺。除了实体店外,Coes 还经营一家由 Shopify Plus 提供支持的在线商店。尽管拥有悠久的历史和成功,科斯并不反对变革和创新。认识到零售格局的变化,该公司已采取措施实现运营现代化,并与零售业最大的参与者保持一致。
挑战
Coes作为一家拥有百年历史的英国正装公司,在疫情爆发后面临着重大挑战。向网上购物的转变和电子商务的快速发展给该品牌带来了压力,该品牌以其卓越的店内服务而闻名,必须适应,否则就有被抛在后面的风险。该公司在英国经营着六家零售店和一个由 Shopify Plus 提供支持的网站,该公司认识到需要采取更强大的在线战略并彻底改革其运营基础设施,以满足日益增长的消费者期望。现有的提供商 MS Dynamics 正在推动不合适的升级,缺乏定制化导致的问题多于解决方案。该品牌在销售可见性和库存准确性方面遇到了越来越多的问题,并且过度依赖手动工作流程和不可靠的集成。
解决方案
Coes 向 Brightpearl 寻求解决方案,实施其零售操作系统 (ROS) 来增强其流程。该实施仅用了 120 天就完成了,这与安装旧版 ERP 需要长达两年的时间形成鲜明对比。 Brightpearl 的 24/7 客户支持(包括专门的客户管理团队和定期检查)在过渡期间提供了宝贵的帮助。 ROS 为业务带来了重大改进,特别是在库存管理和提高跨销售渠道的可见性方面。 Brightpearl 的零售功能(例如需求规划工具)支持数据驱动的销售预测、明智的采购决策并提高利润。以前手动传输发票的流程与 Brightpearl 的高级会计功能变得无缝。强大的自动化引擎简化并自动化了耗时的手动流程,例如订购、仓库、运输和履行。与现有电子商务平台 Shopify Plus 的集成是他们决定选择 Brightpearl 的关键因素。
运营影响
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