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Microsoft Azure (Microsoft) > 实例探究 > La Pontezuela Transforms Olive Oil Business with Tipsa OliTEC Suite and Microsoft Dynamics 365

La Pontezuela Transforms Olive Oil Business with Tipsa OliTEC Suite and Microsoft Dynamics 365

Microsoft Azure (Microsoft) Logo
公司规模
SME
地区
  • Europe
国家
  • Spain
产品
  • Dynamics 365
  • Dynamics 365 Business Central
  • Power BI
  • OliTEC suite
技术栈
  • Microsoft Dynamics 365
  • Microsoft Power BI
  • Microsoft AppSource
实施规模
  • Enterprise-wide Deployment
影响指标
  • Productivity Improvements
  • Customer Satisfaction
  • Digital Expertise
技术
  • 功能应用 - 企业资源规划系统 (ERP)
  • 平台即服务 (PaaS) - 数据管理平台
  • 分析与建模 - 实时分析
适用行业
  • 消费品
适用功能
  • 商业运营
  • 销售与市场营销
用例
  • 预测性维护
  • 供应链可见性(SCV)
  • 远程资产管理
服务
  • 云规划/设计/实施服务
  • 系统集成
关于客户
La Pontezuela S.L.U. is a small, family-owned business based in Toledo, Spain, dedicated to the production and sale of premium-quality, award-winning extra virgin olive oil. Since its establishment in 1974, the company has been committed to offering an innovative approach for consumers to experience olive oil culture through quality gastronomy and leisure. La Pontezuela is known for its excellence and quality, sourcing from centuries-old olive tree farms. The company values managing business processes with Microsoft Dynamics 365 Business Central and aims to optimize operations by building on Microsoft technologies. With a focus on promoting special products and leisure activities related to olive oil tourism, tastings, and the award-winning La Pontezuela Olive Grove and Olive Oil Interpretation Center, the company is keen on transferring its commitment to excellence to its internal management processes.
挑战
La Pontezuela, a family business in Toledo, Spain, producing premium-quality extra virgin olive oil, sought to modernize its business operations. The company needed an end-to-end business solution to transform interoperability across departments and stakeholders, while providing analysis for global business insights. The board of directors was unsure where to begin, and they required guidance to optimize operations using Microsoft technologies. The challenge was to streamline internal collaboration, simplify production processes, and enhance online transactions through an e-commerce platform connected to CRM, all while making confident decisions using real-time data analysis.
解决方案
La Pontezuela engaged Tipsa S.L., a Microsoft gold partner with extensive experience in automating food and beverage production, to modernize its operations. Tipsa quickly assessed La Pontezuela’s requirements and presented a cloud-based solution built on Microsoft Dynamics 365 Business Central, powered by industry-specific apps. The solution included the deployment of Tipsa's OliTEC suite, which is certified through Microsoft AppSource and tailored to manage an olive oil company’s daily operations. The implementation involved apps for farm and harvest management, bulk items management, lab testing, and regional reporting. Customized dashboards built on Microsoft Power BI provided timely data about financial, purchase, production, and sales key performance indicators. The new ERP system connected with a customized e-commerce platform and third-party CRM systems, streamlining the web experience for customers. Sales and marketing teams could now manage orders efficiently by synchronizing customers, items, prices, discounts, and stock with Dynamics 365 Business Central, while executing marketing initiatives based on specific audiences and buyer personas.
运营影响
  • La Pontezuela now benefits from a digital ecosystem that streamlines internal collaboration and simplifies production processes.
  • The company has enhanced its online transactions through an e-commerce platform connected to CRM, improving customer experience.
  • Real-time data analysis using Microsoft Power BI allows La Pontezuela to make confident business decisions quickly.
  • The integration of finance, supply chain, manufacturing, quality, service management, and reporting into a single platform optimizes daily operations.
  • The new system promotes special products and leisure activities related to olive oil tourism, enhancing brand awareness and customer engagement.

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