公司规模
Large Corporate
国家
- United States
产品
- Google Distributed Cloud
- Google Cloud Edge Computing
技术栈
- Edge Computing
- Generative AI
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Innovation Output
- Productivity Improvements
技术
- 平台即服务 (PaaS) - 边缘计算平台
- 分析与建模 - Generative AI
适用行业
- 食品与饮料
适用功能
- 商业运营
用例
- 边缘计算与边缘智能
- 预测性维护
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
McDonald's is the world's leading global foodservice retailer, with over 40,000 locations in more than 100 countries. Approximately 95% of McDonald's restaurants worldwide are owned and operated by independent local business owners. The company is renowned for its fast-food offerings and has a strong presence in the global market. McDonald's is committed to innovation and enhancing customer experience, which is evident in its strategic partnerships and technological advancements. The company has a robust loyalty program with 150 million members and is continuously expanding its digital and technological capabilities to maintain its leadership position in the industry.
挑战
McDonald's aims to advance its restaurant technology platform to become the most sophisticated and productive in the industry. The company seeks to leverage Google Cloud's hardware, data, and AI technologies to implement innovation faster and create better experiences for its customers, restaurant teams, and employees. McDonald's plans to roll out significant advancements to its restaurant and customer platforms, including its mobile app and self-service kiosks, to deploy innovations with greater speed and agility. The challenge is to integrate these technologies across thousands of restaurants worldwide, ensuring seamless operation and enhanced customer experience.
解决方案
McDonald's has partnered with Google Cloud to implement a range of advanced technologies across its restaurants worldwide. The partnership involves deploying Google Distributed Cloud, a combined hardware and software offering, to thousands of McDonald's restaurants. This will enable the use of cloud-based software applications and local software and AI solutions on-site. Google Cloud's edge computing capabilities will be utilized to power new platforms, allowing McDonald's to draw insights into equipment performance, reduce business disruptions, and simplify operations for restaurant teams. A dedicated Google Cloud team in Chicago will collaborate with McDonald's global innovation center, Speedee Labs, to apply generative AI across key business priorities, enhancing experiences for crew and customers.
运营影响
数量效益
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