Revenue.io Uses Qualified to Convert 190% More Opportunities in a Single Quarter Through Conversational Marketing
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- Qualified Conversations
- Qualified for Advertising
- Xforce Platform
- Qualified for Slack
技术栈
- Salesforce
- Hubspot
- ZoomInfo
- 6sense
实施规模
- Enterprise-wide Deployment
影响指标
- Productivity Improvements
- Customer Satisfaction
- Revenue Growth
技术
- 平台即服务 (PaaS) - 连接平台
- 分析与建模 - 预测分析
- 应用基础设施与中间件 - API 集成与管理
适用行业
- Software
- 金融与保险
适用功能
- 销售与市场营销
- 商业运营
用例
- 补货预测
服务
- 软件设计与工程服务
- 系统集成
- 培训
关于客户
Revenue.io, formerly known as ringDNA, is a company that provides real-time guidance to revenue teams to enhance performance and increase profits. Their AI-powered RevOps platform helps companies like Amazon and Nutanix unlock growth in their revenue engines. Founded in 2012 and headquartered in Los Angeles, California, Revenue.io is valued at $500 million. The company is recognized as a leader in conversational intelligence, using AI to analyze speech or text for data-driven insights. They have a strong focus on improving revenue operations and empowering sales teams with recommended coaching and conversation nudges.
挑战
Revenue.io was using a conversational sales and marketing tool for lead collection, but it was too basic for their needs. The tool was dependent on inbound engagement, limiting proactive outreach. Sales development representatives (SDRs) lacked insight into site visitors, missing opportunities for meaningful interactions. This resulted in lost pipeline and missed quotas.
解决方案
Revenue.io implemented Qualified, a set of technologies and processes designed to generate pipeline faster. Qualified helps identify valuable visitors, initiate sales conversations, and uncover buying intent signals. The Xforce Platform, a key component of Qualified, integrates deeply with Salesforce, enhancing conversational programs. Revenue.io also uses Qualified for Slack to flag potential buyers, allowing SDRs to engage in timely conversations. The team worked with a Qualified Success Architect to develop strategies for greeting visitors, categorizing them into buyer segments, and alerting sales reps for timely interactions.
运营影响
数量效益
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