Stylight Fashions 与 Cloudinary 合作推出图片密集型零售搜索引擎
公司规模
SME
地区
- Europe
国家
- Germany
产品
- Cloudinary
技术栈
- Cloudinary’s unique URL-based solution
- Cloudinary’s multi-CDN capabilities
- Lazy loading JavaScript plug-in
实施规模
- Enterprise-wide Deployment
影响指标
- Revenue Growth
- Customer Satisfaction
技术
- 平台即服务 (PaaS) - 连接平台
适用行业
- 零售
适用功能
- 销售与市场营销
- 商业运营
用例
- 供应链可见性(SCV)
- 零售店自动化
服务
- 云规划/设计/实施服务
关于客户
Stylight 是全球领先的时尚和生活方式行业聚合平台，为用户和消费者提供信息。它帮助在线购物者搜索 1,000 多家拥有最佳品牌和零售商的在线商店，比较 3,000 多万种产品的价格，并找到所有最优惠的价格。一旦用户找到他们想要的产品，Stylight 就会将他们重定向到零售商的网站以完成购买。该公司总部位于德国巴伐利亚州慕尼黑，团队规模为 51-200 名员工。
挑战
Stylight 是一家时尚和设计零售搜索引擎，它面临着管理和处理每周添加到其网站的数千张新图片的挑战。由于开发团队规模较小，该公司需要一种高效的方式来确保这些图片可以在 16 个国家/地区的消费者使用的任何设备上快速、最佳地查看。该团队考虑了本地选项，这将要求公司托管和存储自己的图片，但最终决定寻找云解决方案。
解决方案
Stylight 决定使用 Cloudinary，这是一种基于云的图像管理解决方案。通过标记产品以使其出现在适当的类别中来丰富产品的团队还负责将图像上传到 Cloudinary。负责 Stylight 面向客户部分的产品团队使用包含 Cloudinary 图像 ID 的 REST API，并通过 Cloudinary 独特的基于 URL 的解决方案应用某些转换，以确保这些图像在网站上按预期显示。Cloudinary for Stylight 最重要的功能之一与自动化有关。使用自动格式选择和自动质量压缩，Stylight 团队能够轻松提供最佳图像格式（例如适用于 Chrome 浏览器的 WebP）以及基于视口、带宽和其他独特因素的最佳图像质量。最近，Stylight 开始利用 Cloudinary 的多 CDN 功能，该功能可在多个内容交付网络（Akamai、Fastly 和 Amazon CloudFront）之间动态切换。
运营影响
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