RetailNext
概述
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总部
美国
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成立年份
2007
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公司类型
私营公司
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收入
$10-100m
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员工人数
201 - 1,000
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网站
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推特句柄
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公司介绍
RetailNext is a global leader in retail analytics for physical stores. Its real-time analytics tools help retailers and manufacturers collect, analyze, and visualize in-store data. Its patent-pending solution uses the latest video analytics, Wi-Fi detection, on-shelf sensors, and data from point-of-sale systems and other sources to provide retailers with automatic insights about how customers interact with their stores.
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实例探究.
Case Study
Markafoni uses smart store analytics to power its shopper experience with RetailNext
Markafoni, primarily an eCommerce company, aims to expand its business by adding physical stores in Turkey, where only two percent of retail is e-commerce, and ninety-eight percent is still offline. To grow its business, Markafoni needs to build an offline retail revenue channel. However, the challenge lies in the fact that offline demographics in Turkey do not translate into e-commerce demographics. As a data-driven company, Markafoni needed a way to match its e-commerce data-driven approach with an in-store data-driven approach to succeed.
Case Study
Atlanta Hawks Uses Retail Analytics as a Barometer for Brand Health with RetailNext
With the retail space at the Atlanta Hawks arena, it’s essentially forty-five ‘Black Fridays’ events in a year occurring on each game day over a three-hour window. Each game has roughly 19,000 people on the Arena footprint of their retail space, trying to shop and share the same experience. Taking advantage of game-day opportunities is critical to sustain and grow their total retail operations. With a huge spike in visitor traffic over a short period of time, it is a challenge to understand where those game-day opportunities could be optimized.
