技术
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 造纸
- 运输
适用功能
- 物流运输
- 销售与市场营销
用例
- 需求计划与预测
- 智能包装
服务
- 云规划/设计/实施服务
关于客户
Cloud Paper 是一家以使命为导向的初创企业,生产竹卫生纸。该公司由 Ryan Fritsch 和 Austin Watkins 创立,旨在防止森林砍伐。云纸用竹纸取代了传统的纸制品,竹纸是一种天然的替代品,每天可以长到三英尺,并且可以在短短三年内收获纸张,而大多数树木需要 50 多年的时间。该公司最初面向企业客户,包括办公园区、健身特许经营店和连锁餐厅。然而,COVID-19 大流行导致需求从办公室和公共场所转向家庭,促使云纸业转变其供应链和商业模式,以迎合这一新的消费群。
挑战
竹卫生纸公司 Cloud Paper 于 2019 年成功开展业务,为办公园区、健身特许经营店和连锁餐厅等企业客户供货。然而,2020 年的 COVID-19 大流行极大地改变了需求格局。随着居家令的实施,卫生纸的需求从办公室和公共场所转移到了家庭。传统卫生纸制造商正面临集装箱短缺和快速运输的紧迫性。在这场混乱中,云纸业对其无树卫生纸的需求激增,并定期批量交付。该公司必须在几天内转变其整个供应链和商业模式,以迎合这一新的消费者群。面临的挑战是保持供应链敏捷性、物流透明度和对碳中和的承诺,同时应对短短两周内销售额增长 600% 的情况。
解决方案
Cloud Paper 与 Flexport 合作,能够对突然激增的需求做出快速响应。 Flexport 的战略专业知识帮助 Cloud Paper 管理了一系列订单,这些订单的规模超过了该公司历史上所有以前的订单。该公司还制定了一项内部计划,以保持对客户的透明度,这一核心价值观很容易通过 Flexport 平台的数据来维护。由于与新冠肺炎相关的集装箱提货和退货延误导致运费增加了 160%,Flexport 建议优化内部运营,并与货运公司协调以加快集装箱运输。因此,与高峰之前相比,Cloud Paper 能够将与递送相关的费用降低 13%。 Flexport 的数字平台、客户服务以及与 Carbonfund.org 的合作关系为 Cloud Paper 提供了必要的工具来应对挑战并迅速调整其业务模式。
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