数据分析推动明智、合理的决策
公司规模
SME
地区
- Europe
国家
- Spain
产品
- Domo SaaS solution
技术栈
- Business Intelligence
- Data Analysis
实施规模
- Enterprise-wide Deployment
影响指标
- Productivity Improvements
- Cost Savings
技术
- 分析与建模 - 实时分析
适用行业
- 零售
- 服装
适用功能
- 销售与市场营销
- 商业运营
用例
- 供应链可见性(SCV)
- 库存管理
服务
- 数据科学服务
关于客户
PuroEGO 是一家西班牙公司，在纺织行业拥有 20 多年的经验。该公司总部位于马德里，成立于 2007 年，旨在提供更具活力、更都市化的男性时尚，其根源在于传统剪裁。在公司创新精神的推动下，PuroEGO 赢得了西班牙零售论坛颁发的 2019 年零售创新奖。该公司拥有 80 名员工，营业额达 1000 万欧元。该公司的运营总监是 Daniel Martín Ruano。
挑战
PuroEGO 是一家西班牙纺织企业，该公司面临着快速获取详细信息以进行战略决策的挑战。在零售行业，需要对整个物流价值链进行概述，以便制定战略，以便重新安置过剩库存，并准确了解每天的利润率。在选择 Domo 解决方案之前，PuroEGO 会在 Excel 中手动准备报告，这项任务需要专人花两天时间才能完成。因此，每周从周一到周三，他们都无法全面了解自己的利润或盈余，而当他们完成数据收集和分析时，数据已经过时两天了。PuroEGO 的目标是更好地控制利润和盈余，以便更有效地周转库存，从而降低运营成本并增加利润。
解决方案
PuroEGO 与其技术解决方案提供商兼 Domo 合作伙伴 Luce IT 一起比较了各种商业智能解决方案，但事实证明 Domo 是该公司最完整、最全面、可扩展的选择。Domo SaaS 解决方案为 PuroEGO 提供了一种查看和分析数据的方法，因此团队可以清晰客观地了解每天的业务情况。借助 Domo 解决方案，PuroEGO 现在可以实时了解每家商店的商品销售情况。Domo SaaS 解决方案为 PuroEGO 提供了每家商店情况的总体实时概览，使该公司每月可以移动一次商品，而不是像使用 Domo 之前那样每年移动两次。信息每天自动更新，使公司能够更灵活地做出决策。
运营影响
数量效益
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