为高水平运动员打造的高性能应用程序
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- UA Record
- MapMyFitness
- Endomondo
- MyFitnessPal
技术栈
- Cloudinary
- Amazon
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Brand Awareness
技术
- 基础设施即服务 (IaaS) - 云计算
- 基础设施即服务 (IaaS) - 云存储服务
适用行业
- 医疗保健和医院
- 消费品
适用功能
- 产品研发
- 销售与市场营销
用例
- 远程协作
- 数字孪生
服务
- 云规划/设计/实施服务
- 数据科学服务
关于客户
Under Armour 是全球领先的高性能鞋类、服装和运动装备制造商，专门为运动员打造产品。Under Armour Connected Fitness™ 平台是其品牌的延伸，通过一系列应用程序为全球最大的数字健康和健身社区提供支持：UA Record、MapMyFitness、Endomondo 和 MyFitnessPal。UA Record 是 Under Armour 的权威健康和健身网络。UA Record 于 2015 年 1 月在消费电子展上推出，作为仪表板提供来自各种健身追踪设备和应用程序的数据的单一视图。UA Record 使用户能够同步各种数据，包括来自移动传感器和第三方设备的运动和 GPS 活动追踪，并提供个人锻炼分析和用户进度的全面快照，包括步数、睡眠、卡路里消耗、心率和体重。
挑战
Under Armour 是高性能鞋类、服装和设备的全球领导者，该公司希望通过 Under Armour Connected Fitness™ 平台扩展其品牌。该平台通过一套应用程序为世界上最大的数字健康和健身社区提供支持：UA Record、MapMyFitness、Endomondo 和 MyFitnessPal。在 Under Armour 创建 UA Record 时，开发人员开始寻找一种解决方案，使其能够承载大量图像和视频，并简化图像大小调整和转换。该公司的各种健身应用程序（鼓励专业运动员和周末勇士分享他们的锻炼图片和其他细节）拥有超过 1.5 亿注册用户。开发人员研究了各种可以满足他们需求的解决方案。
解决方案
Under Armour 决定实施 Cloudinary，该解决方案不仅可以托管其不断增长的图像集合并对其进行转换以便快速交付，还允许他们在自己的 Amazon 存储桶中备份图像，并提供强大的文档和 SDK 来帮助他们部署它。在决定实施 Cloudinary 后，Under Armour 能够快速将该解决方案投入生产，并在 2014 年末/2015 年初开始将其 UA Record 和 MapMyFitness 的大部分内容转移到 Cloudinary。Cloudinary 托管这两个应用程序用户的个人资料图片以及他们的状态帖子，其中可能包括照片和视频附件。截至 2015 年 10 月，总计有超过 550 万张图片存储在 Cloudinary 中，并且每月增长 10%。
运营影响
数量效益
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