技术
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 水泥
- 医疗保健和医院
适用功能
- 产品研发
- 销售与市场营销
用例
- 时间敏感网络
- 交通监控
服务
- 云规划/设计/实施服务
关于客户
Novavax 是一家生物技术公司,通过发现、开发和商业化预防严重传染病的创新疫苗来促进全球健康状况的改善。该公司专有的重组技术平台利用基因工程的力量和速度,高效生产高免疫原性纳米颗粒,旨在满足全球紧迫的健康需求。 Novavax COVID-19疫苗已获得全球多个监管机构的授权,包括美国、欧盟委员会和世界卫生组织。在 COVID-19 大流行之前,Novavax 是一家数字足迹极小的小型生物技术公司。然而,大流行和该组织的候选疫苗将公司推上了世界舞台。
挑战
Novavax 是一家生物技术公司,面临着扩大其网络影响力以满足全球需求的挑战。在 COVID-19 大流行之前,Novavax 是一家数字足迹极小的小型生物技术公司。然而,大流行和该组织的候选疫苗将公司推向了世界舞台,因此需要强大且可扩展的数字业务。该公司需要创建一个面向未来的解决方案,随着公司的发展,该解决方案不会限制数字团队。以前的站点包含大量遗留内容,需要有效迁移以节省时间和资源。此外,Novavax 希望同时推出多个网站,包括 Novavax.com、NovavaxCovidVaccine.com、NovavaxMedInfo.com、WeDoVaccines.com 和 KnowOurVax.com。
解决方案
Novavax 与数字咨询公司 Publicis Sapient 合作,在 Drupal CMS 上重新设计和重建 Novavax.com。该团队首先对关键受众进行利益相关者研究,然后为每个角色绘制理想的客户旅程。然后将这些发现纳入设计、开发和内容策略中。低代码原子设计框架用于快速页面构建和部署,使团队能够在短短几天内部署过去需要几个月的内容。该团队还利用翻译模块更好地服务网站的全球受众,确保网站和翻译供应商之间顺利交换翻译副本。发布的关键信息,特别是全球疫苗授权和批准地图,已针对大多数市场进行了本地化。 Drupal、Acquia Cloud Platform 和 Acquia Cloud Edge 的使用提供了设计、构建和部署站点所需的可扩展性,同时确保免受攻击。
运营影响
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