技术
- 网络与连接 - NFC
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 金融与保险
- 医疗保健和医院
适用功能
- 产品研发
关于客户
默克动物保健是默克制药公司的一个研究驱动部门。他们开发、制造和销售各种兽药和服务。他们的产品组合是业内最具创新性的产品组合之一,产品用于预防、治疗和控制所有主要农场和伴侣动物物种的疾病。他们在 50 多个国家设有办事处,在 140 多个国家成功销售其产品,并在全球运营着一个由制造基地和研发设施组成的网络。他们的目标是通过始终如一地提供最高的质量、专业和诚信标准,成为兽医、生产者和动物所有者的首选合作伙伴。
挑战
默克动物保健公司是默克制药公司的一个部门,是兽药和服务领域的全球领导者。他们的产品之一是宠物微芯片,它提供诸如宠物跟踪和将芯片编码到宠物喂食器和门等好处。该产品由宠物主人、诊所和兽医通过在线门户网站订购。然而,由于即将弃用支付标准,该公司面临着重大挑战,这意味着他们的网站将不再接受信用卡付款。此外,该公司需要新的用户体验 (UX) 设计,以满足不同客户的不同需求。该公司还需要进行技术更新以满足最新标准。最紧迫的问题是实施这些变革的时间很短,只有两个月。
解决方案
为了应对这些挑战,引入了技术解决方案提供商 Clarity。Clarity 利用了现有站点设计的很大一部分,以最大程度地减少开发时间和对现有客户的干扰。他们实施了电子商务平台、用于登记微芯片和丢失宠物的自定义表格等。使用最新的支付网关和技术来确保该网站可以继续接受信用卡付款。还实施了自定义导航,以增强用户体验并简化订购流程。使用的前端CMS是DNN的Evoq Professional,并使用HTML5、CSS3和Modernizr来创建响应式模板。使用的其他技术包括 Clarity Connect、JavaScript、JQuery、Telerik 控件和各种 DNN 模块。
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