公司规模
Mid-size Company
地区
- Asia
国家
- Oman
产品
- Unifonics Customer Engagement platform
- WhatsApp Business Platform
- Unifonics Chatbot Builder
技术栈
- Chatbot
- AI and NLP algorithms
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Cost Savings
技术
- 应用基础设施与中间件 - API 集成与管理
适用功能
- 销售与市场营销
用例
- 对话机器人
服务
- 系统集成
关于客户
BIMA 是阿曼最大的保险聚合门户网站,提供一系列产品,包括人寿、家庭和汽车保险。该保险经纪公司占该国汽车保险市场的 10%,每天处理约 500 份保单。保险购买者可以登录 BIMA 的公正门户网站,该网站汇集了 13 家保险公司的报价,并选择最适合他们的方案,从而节省大量金钱和时间。
挑战
BIMA 是阿曼最大的保险聚合门户网站,在竞争激烈的保险经纪市场中,它面临着确保良好客户体验、保护数据和保持合规性的挑战。该公司占该国汽车保险市场的 10%,每天处理约 500 份保单,需要一种更有效的方式与客户沟通。该公司的传统通信系统无法满足其营销和客户支持要求。
解决方案
为了加强客户体验战略,BIMA 部署了 Unifonic 的 WhatsApp Business 解决方案,以满足其营销和客户支持需求。该公司还将 Unifonic 的聊天机器人用于客户服务和支持运营。BIMA 使用 Unifonics Chatbot Builder 配置了其机器人来处理交易的前半部分,这通常是为了帮助用户查找信息。BIMA 目前正在准备推出其 B2B 平台,并计划扩大 Unifonic 解决方案以支持其扩张计划。
运营影响
数量效益
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