技术
- 应用基础设施与中间件 - 事件驱动型应用
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 消费品
- 零售
适用功能
- 产品研发
- 销售与市场营销
用例
- 零售店自动化
- 盗窃检测
服务
- 系统集成
- 测试与认证
关于客户
Mondelez International 是全球最大的零食公司之一,业务遍及 150 个国家,拥有超过 80,000 名员工。该公司一直在使用 DronaHQ 的低代码平台来开发应用程序,以便其销售人员能够及时访问个性化信息。这增强了他们的销售团队的能力,并大大缩短了上市时间。 Mondelez 在 DronaHQ 上开发了近 15 个应用程序,为全球不同市场的 22,000 多名员工提供支持。该公司重视快速开发、立即部署、测试、重申和持续发展的能力。他们发现应用程序的本地化有助于采用,而且 DronaHQ 的平台支持高水平的复杂性。
挑战
快速消费品 (CPG) 和快速消费品 (FMCG) 公司的现场代理和经纪人严重依赖移动应用程序。这些应用程序对于改善销售、接受订单、推出新产品、宣布促销或价格变化以及管理库存至关重要。然而,对定制软件的需求正在快速增长,IDC 预测到 2023 年将创建约 5 亿个数字应用程序和服务。这种需求给 CPG 和零售公司带来压力,要求他们寻找更快、更有效的开发方法软件。传统的开发方法通常很慢并且需要对开发团队的高度依赖。由于这些应用程序需要高度个性化并适应不同的零售模式、语言和 SKU,这种情况变得更加复杂。
解决方案
DronaHQ 等低代码平台正在为这一挑战提供解决方案。这些平台允许公司快速构建和定制应用程序,减少对开发团队的依赖。它们提供直观的拖放应用程序构建器、预构建的 UI 元素、集成和内置安全性,使其具有高度可定制性和可扩展性。亿滋、雀巢和高露洁等公司已采用 DronaHQ 来创建对其日常现场销售运营至关重要的销售支持工具。例如,亿滋在 DronaHQ 上开发了近 15 个应用程序,为全球不同市场的 22,000 多名员工提供支持。这些低代码应用程序使销售人员能够及时访问个性化信息,使他们能够做出明智的业务决策。此外,DronaHQ 的低代码平台可轻松实现 API 和数据库集成,使团队能够与任何现有的企业软件(例如 ERP、CRM、自定义应用程序和数据库)集成。
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
Improving Vending Machine Profitability with the Internet of Things (IoT)
The vending industry is undergoing a sea change, taking advantage of new technologies to go beyond just delivering snacks to creating a new retail location. Intelligent vending machines can be found in many public locations as well as company facilities, selling different types of goods and services, including even computer accessories, gold bars, tickets, and office supplies. With increasing sophistication, they may also provide time- and location-based data pertaining to sales, inventory, and customer preferences. But at the end of the day, vending machine operators know greater profitability is driven by higher sales and lower operating costs.
Case Study
Improving Production Line Efficiency with Ethernet Micro RTU Controller
Moxa was asked to provide a connectivity solution for one of the world's leading cosmetics companies. This multinational corporation, with retail presence in 130 countries, 23 global braches, and over 66,000 employees, sought to improve the efficiency of their production process by migrating from manual monitoring to an automatic productivity monitoring system. The production line was being monitored by ABB Real-TPI, a factory information system that offers data collection and analysis to improve plant efficiency. Due to software limitations, the customer needed an OPC server and a corresponding I/O solution to collect data from additional sensor devices for the Real-TPI system. The goal is to enable the factory information system to more thoroughly collect data from every corner of the production line. This will improve its ability to measure Overall Equipment Effectiveness (OEE) and translate into increased production efficiencies. System Requirements • Instant status updates while still consuming minimal bandwidth to relieve strain on limited factory networks • Interoperable with ABB Real-TPI • Small form factor appropriate for deployment where space is scarce • Remote software management and configuration to simplify operations
Case Study
Digital Retail Security Solutions
Sennco wanted to help its retail customers increase sales and profits by developing an innovative alarm system as opposed to conventional connected alarms that are permanently tethered to display products. These traditional security systems were cumbersome and intrusive to the customer shopping experience. Additionally, they provided no useful data or analytics.
Case Study
How Sirqul’s IoT Platform is Crafting Carrefour’s New In-Store Experiences
Carrefour Taiwan’s goal is to be completely digital by end of 2018. Out-dated manual methods for analysis and assumptions limited Carrefour’s ability to change the customer experience and were void of real-time decision-making capabilities. Rather than relying solely on sales data, assumptions, and disparate systems, Carrefour Taiwan’s CEO led an initiative to find a connected IoT solution that could give the team the ability to make real-time changes and more informed decisions. Prior to implementing, Carrefour struggled to address their conversion rates and did not have the proper insights into the customer decision-making process nor how to make an immediate impact without losing customer confidence.