Suppliers > United States > Avid Technology

Avid Technology

Overview

HQ Location United States	Year Founded 1987	Company Type Private	Revenue $100m-1b
Employees 1,001 - 10,000	Website Open website	Twitter Handle @Avid

Company Description

Avid Technology, Inc. is an American technology and multimedia company that develops digital non-linear editing systems, video editing software, audio editing software, music notation software and management and distribution services.

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Case Studies.

Leveraging IoT in Animation: A Case Study on Netflix's Trollhunters

The challenge was to bring the fantasy world and characters of Netflix’s animated series Trollhunters to life. The series, created by Guillermo del Toro, required a complex blend of sound design, music cues, scene sketching, and character movement manipulation. The team also needed to collaborate efficiently, given the evolving storyline and the fantastical creatures that were part of the series. The process of animation editing was significantly different from documentary editing, which was the background of the editor, Graham Fisher. The team had to work with various components of the episode, from storyboards to dialogues, sound, and music, and knit them together to create a cohesive and engaging narrative.

Avid Everywhere: The Secret Behind Mission Impossible: Rogue Nation's Success

The production team of the highly anticipated action film, Mission Impossible: Rogue Nation, faced a daunting challenge. They were tasked with delivering the final cut of the film five months ahead of schedule due to a change in the release date. This required the team to rethink their editing workflow and collaborate in entirely new ways. The team had only 12 weeks to lock in the cut after the end of the shoot, with the first screening taking place just nine days after the shoot. The sound team was also under immense pressure, tasked with delivering a complex Dolby Atmos mix made up of more than 400 tracks in just a few months. The early stage of editing meant they had to mix for individual sequences, rather than entire reels.

Avid's Integrated Production Workflow Revolutionizes Nine Network Australia's Content Creation

Nine Network Australia, one of the five free-to-air broadcasters in the country, was facing a significant challenge in producing high-quality, creative, and regionalized promotional content under tight deadlines. The network had expanded its service regions and added more channels, while also transitioning from analog to digital signaling. This growth, coupled with the industry's shift to file-based media acquisition and distribution, increased the pressure on Nine Network to produce up to 300 promotional content pieces per day. The network's existing production setup, an aging, tape-based system with disconnected storage architecture, was struggling to keep up with the volume and pace. The lack of integration and outdated systems were stifling creativity, reducing productivity, and making it difficult to target specific audiences and demographics. The network needed a solution that would streamline their production process, eliminate points of failure, and allow for last-minute creative changes without impacting schedules.

Leveraging IoT in Film Production: A Case Study on Paddington 2

The challenge was to edit a complex CGI-filled timeline for the silver-screen return of one of the most famous fictional children’s characters, Paddington Bear. The team had to bring to life a beloved character in a live-action/CGI-animated sequel, Paddington 2, with complex production requirements and a leading character that wasn’t flesh and bone. The CGI bear brought many challenges to the first film, including visual effects demands. The editing process was complicated by the fact that the lead character was invisible and someone off-camera read out his lines. The film’s process demanded an in-the-moment approach, with a fast, rolling turnover schedule from day one. The process saw mismatched animation sequences with various evolutionary states of the bear animation frequently exchanged between the editing team and Framestore.

Avid's Role in the Epic Journey of Star Wars: The Force Awakens

The challenge was to edit the long-awaited, VFX-heavy film Star Wars: The Force Awakens. The film was shot using a variety of cameras and formats, including 35mm, 65mm, digital, and 3D for final delivery. The film was also shot primarily at 35mm cinemascope and 65mm IMAX for some scenes. The editing team had to manage these different formats and ensure a seamless final product. Additionally, the film was a top-secret project, requiring secure storage solutions for the files. The team also had to incorporate a temporary 5.1 surround sound mix, which was a new workflow for them.

Revolutionizing Music Composition: Steve Reich and Sibelius Software

Steve Reich, a renowned American composer, was in need of a tool that could aid him in creating the innovative, cross-genre musical compositions that have earned him multiple Grammy Awards and worldwide recognition over the past five decades. Reich's music is known for its blend of western classical music, non-Western music, American vernacular music, and jazz. His career has been marked by innovation and groundbreaking musical compositions that blend genres. However, the process of composing such complex pieces was challenging. Reich recalls a time in the mid-1980s when the bill from a copyist for a large and complex piece was greater than his actual commission, leading him to seek a more efficient solution.

SVT's Efficiency and Programming Enhancement with Avid

Stockholm-based SVT, the largest television broadcaster in Sweden, produces approximately 2,000 hours of original programming per year in HD and SD. The challenge was to produce this high-quality programming quickly and cost-effectively. The broadcaster was looking to increase collaboration among media professionals and maximize the value of its media assets. With nearly 30 facilities located throughout Sweden, SVT needed a solution that would enhance collaboration between team members, who needed to share files, projects, and media across the entire network with near instantaneous speed. The broadcaster also wanted to make its systems more efficient and unify the workflow throughout the company.

Leveraging Sibelius Ultimate for Efficient Film Scoring: A Case Study on Anne Dern

Anne Dern, a renowned composer for film, television, and video games, was faced with the challenge of working within the fast-paced Hollywood environment. This required her to produce perfect takes on short notice and ensure a quick turnaround. The software tools available to her at the time lacked the intuitive look and feel necessary for rapid music creation. Many of the functions and features were more complicated than necessary, hindering her ability to work efficiently. Additionally, Dern sought a high degree of customization for her score layouts to create unique charts for film scoring sessions, which differ significantly from symphonic performances. Given the high cost of film cue recording sessions and the limited time available, it was crucial for her to provide performers with flawless and easy-to-follow music.

Leveraging IoT in Film Editing: A Case Study of 'The Artist'

The challenge was to focus on storytelling and avoid technical distractions while editing the silent film 'The Artist'. In the highly creative and competitive world of French cinema, Anne-Sophie Bion, a renowned film editor, was tasked with delivering high-quality results for the film. The task was not only to edit the film but also to create special effects, including crowd multiplication, which required a high level of technical expertise. The challenge was further compounded by the geographical distance between Bion and the film's director, Michel Hazanavicius, who was shooting in Los Angeles while Bion was in Paris.

Avid Systems Revolutionize Sound Quality at Austin City Limits Music Festival

Austin City Limits (ACL), a renowned music festival broadcasting live music to public television audiences across the U.S., faced the challenge of delivering exceptional sound for over 150 bands across eight stages. The show, which has been running for almost 40 years, decided to move production from its original Studio 6A location at the University of Texas to a new purpose-built facility—Austin City Limits Live at The Moody Theater. The move necessitated the selection of audio and video systems that could provide integrated workflows, premium sound quality, and proven reliability. Veteran engineer David Hough, who has mixed sound for virtually all of the show’s taped concerts, was tasked with finding a solution that would maintain the show's legacy as one of the country’s top live music programs.

Leveraging IoT for Remote Music Collaboration: The Case of Butterscotch’s Single

The creation of Butterscotch’s single “We Are All We Got” presented a unique challenge. The team, consisting of producers Mischke and Neff-U, and voice percussionist virtuosa Butterscotch, had great ideas but were constrained by their busy lives and travel schedules. They were concerned that these factors would hinder the creative process. The trio had never worked together before and didn't know what to expect when they got into the studio together. They were together for only a few hours in the studio, and they were worried that their busy lives and travel schedules would halt the creative process. The challenge was to find a way to continue the creative process despite their physical separation and busy schedules.

Jazz Legend Chick Corea's Efficient Composing Journey with Sibelius

The challenge faced by Chick Corea, a renowned pianist and composer, was to efficiently complete professional compositions within tight deadlines while maintaining an orderly filing of all his compositions and arrangements. As a veteran in the industry, Corea was already an established musician when Sibelius, a music notation software, was introduced in 1993. He was quick to recognize the potential benefits of using a computer for music notation and scoring. However, the challenge was to leverage these benefits to create beautiful, captivating scores in a shorter amount of time, and to keep an orderly filing of his compositions and arrangements for a smoother workflow.

Avid NEXIS Shared Storage Enhances Efficiency and Integration at CINE PLUS

CINE PLUS, one of Germany’s leading media service providers, was facing a challenge due to the increasing demand from their customers for higher resolutions and larger data volumes. This necessitated an investment in new storage to support their professional productions. Prior to the upgrade, CINE PLUS was operating four Avid ISIS | 5500 storage engines at its Berlin headquarters. Despite being a loyal Avid customer, the increasing demand required a more robust solution. CINE PLUS needed a solution that would not only meet the performance, energy efficiency, and stability standards set by Avid but also seamlessly integrate with their existing infrastructure.

Leveraging IoT in Media Production: A Case Study on David Fisher's Creative Edge

The case study revolves around the challenges faced by David Fisher, a renowned editor in the science-fiction and fantasy genres. Fisher's work involves managing complex workflows, collaborating with team members of varying experience levels, and ensuring effective communication across all stages of post-production. The editing process is a critical part of visual storytelling, and Fisher needed tools that would allow him to create stories quickly for sharing and communicating with directors and producers. The challenge was to find a solution that would streamline the editing process, facilitate collaboration, and enhance the overall efficiency of post-production.

Industrial Media Enhances Remote Collaboration with Avid Shared Storage

Industrial Media and its Emmy-winning television production company, The Intellectual Property Corporation (IPC), were looking to expand their collaborative workflows by adding a new production hub in New York City. The goal was to collaborate remotely with directors, producers, and editors throughout the country. Until then, their editors worked mostly on-site in Los Angeles and Atlanta. The challenge was to create an environment where someone working 3,000 miles away could be treated as though they were just down the hall. Industrial Media needed a solution that would allow them to work wherever they found talented editors, filmmakers, and story producers. Additionally, they had a tight six-week schedule to open their new production facility.

Revolutionizing Audio Production at Oslo Spektrum Arena with IoT

The Oslo Spektrum Arena was faced with the challenge of elevating the audio production for three sold-out shows of Norwegian hip hop superstars, Karpe Diem. The complexity of the production was heightened by the involvement of other guest artists, requiring a robust and reliable solution to ensure a seamless live performance. The production directors were keen on running the shows extremely safely, necessitating full backup for every crucial part of the production. The challenge was not only to ensure a flawless audio experience but also to record the show for future use. The production team had to work with 64 channels of signals from the stage, including an acoustic drum kit, electric bass, guitar amp, keyboards, DJ, backing tracks, FX and scratching, and multiple vocal lines.

Leveraging Avid Pro Tools for Enhanced Music Education at Middlesbrough College

Middlesbrough College, located in England’s Tees Valley, was faced with the challenge of providing its music technology students with a solid foundation in the hardware and software used by audio professionals. The goal was to equip these students with the necessary skills to thrive in a highly competitive and demanding industry. The college needed to ensure that its students were not only familiar with the tools used in the industry but also proficient in their use. This required the college to have access to industry-standard tools and the ability to effectively teach students how to use them.

Implementing Avid VENUE | S6L-24D in Missy Higgins' Solastalgia Tour: A Case Study

The case study revolves around the challenge faced by Brent Gray, the FOH (Front of House) engineer for the Australian singer-songwriter Missy Higgins. Gray needed a new live system to replace the existing VENUE | Profile workflows, which he had been using for over a decade. The new system needed to be more compact, yet powerful enough to handle the increasing technical complexity of Higgins' shows. The Solastalgia tour, for instance, had grown to 42 channels, including ambient mics. The inputs included traditional band inputs like drums, bass, acoustic and electric guitar, keys, and vocals, along with a few lines of triggered drums and tracks on the new material. Gray needed a system that could handle this complexity while maintaining the high sound quality he was accustomed to with the Profile systems.

Thailand’s National Broadcasting Service Enhances Efficiency with Avid Solutions

The National Broadcasting Services of Thailand (NBT), also known as Channel 11, is responsible for a wide range of production, from entertainment and government public relations to delivering a news service to the Southeast Asian nation. The Chief of Studio 2, Mr. Chatree Seangsuk, was tasked with ensuring the broadcast delivery systems and equipment function as effectively as possible. This required ongoing system upgrades to keep pace with rapid technological changes. The station had initially deployed Avid iNews broadcast solutions in 2010, and while the system had proven reliable, there was a need to improve upon the station’s deliverables. The challenge was to create compelling content while increasing operational efficiencies.

Revolutionizing Sports Broadcasting: Raycom Sports and Avid's Partnership

Raycom Sports, a production and marketing company based in Charlotte, North Carolina, faced the challenge of meeting the high expectations of fans for game day broadcasts. The company, which produces live broadcasts of 140 football and basketball games for the Atlantic Coast Conference (ACC) each year, needed to deliver an immersive, fast-paced, and entertaining experience across multiple media platforms. The challenge was not only to capture the game but also to generate compelling content from it. The increasing demand for content and the need to keep up with consumption demands required a robust and efficient technology solution. Furthermore, Raycom Sports had to manage the escalating need for storage due to the increasing content creation and the urgent requirement to preserve ACC history, which was recorded on 25,000 tapes dating back to the early 1980s.

Avid VENUE | S6L: Revolutionizing Live Sound Mixing at Riot Fest

The challenge was to provide festival engineers with an intuitive, high-quality live sound console to handle mixing their artists at a demanding 3-day festival, Riot Fest, with minimal setup and sound check time. The festival required a system that could deliver exceptional sound quality and seamless show file compatibility. The system also needed to be user-friendly to accommodate the various engineers who would be operating it during the festival. The challenge was further compounded by the tight schedule and the high expectations of the festival's veteran production manager, Grant Simmon.

Pro Tools: A Game Changer for Emmy-winning Composer Russ Landau

The challenge was to compose and produce 43 minutes of music each week for the popular CBS show Survivor. In the time-intensive world of TV and film production, deadlines are everything. For the composers behind the music, it’s a non-stop series of moving targets, with last-minute changes followed by more of the same. Creativity is just the beginning—fresh ideas need to come fast and furious, and your creative tools need to keep pace. Emmy-winning composer Russ Landau’s Pro Tools-equipped studio is where he cranks out the weekly music beds for the hit CBS show Survivor, and with 43 minutes of music every week, it’s a compressed schedule even by TV standards.

Leveraging IoT in Film Production: A Case Study of Savannah Film Festival

The Savannah College of Art and Design (SCAD) hosts the Savannah Film Festival annually, a week-long celebration of cinematic creativity that showcases both award-winning and emerging student filmmakers. Over the years, the festival has grown from a student showcase to include high-profile, international entries. The challenge was to manage the largest university-run film festival in the country, which includes competition film showings, special screenings, workshops, and honoring cinematic luminaries. The festival also features important educational components that benefit both SCAD students and the public. The challenge was to ensure the smooth running of the festival, provide a platform for students to learn from industry professionals, and maintain the high standard of the festival.

Leveraging IoT for Enhanced Film Production: A Case Study on James Bond—Spectre

The production team of the James Bond film, Spectre, faced a significant challenge in handling an extraordinary volume of video footage and designing an accompanying soundscape for the movie. The plot of the 26th installment in the franchise was complex, involving multiple locations and a large cast of characters. The team had to weave this intricate narrative seamlessly while dealing with a huge volume of footage. The challenge was further compounded by the need for seamless collaboration between the director and editorial teams. The supervising sound editors, Karen Baker Landers and Per Hallberg, were tasked with creating the perfect soundtrack to echo the high octane adventures of James Bond. They had to overcome a challenging edit on Spectre, requiring them to work closely with the video and sound teams.

Avid Powers Star Citizen: Squadron 42's Galactic Editing

The challenge was to cut, edit, assemble, control and access massive amounts of performance capture footage and dialogue for the latest iteration of the Star Citizen video game series. This massive multiplayer online title, which also aims to encompass first-person shooter, space trading and combat simulator elements, is a mammoth creative and production effort on a galactic scale. The game, recognized by Guinness World Records as the top crowd funded game, and incidentally the top crowd funded project, in the world, has gathered more than $100 million to allow it to command the best actors, and the best technology, to further the development of its sci-fi simulation. The latest development, Star Citizen: Squadron 42, is a single-player campaign that takes place within the Star Citizen universe. With ground-breaking cinematic techniques and best-in-the-industry game design, major stars such as Gary Oldman, Mark Hamill, Gillian Anderson and Andy Serkis have provided performances and voices for CG characters in the mission driven game.

Revolutionizing Audio Experience in Theatre with IoT

The challenge was to update Germany’s longest-running musical theatre production, Starlight Express, to provide the audience with the most immersive audio experience possible. The Starlight Express runs in a purpose-built venue specially designed for the show, and the 40-strong roller skating cast utilizes the entire room for the performance. Andrew Lloyd Webber’s vision was to deliver maximum separation of the instruments, which led the team to explore an immersive sound concept early on for the show’s update. The complexity of the task was amplified by the need to ensure the best results for all parties involved.

The Futuristics: Transforming Music Production with IoT

The Futuristics, a songwriting and production duo, faced the challenge of creating and composing a diverse range of music genres, from pop to hip-hop to dance records. They needed a flexible, powerful Digital Audio Workstation (DAW) that could handle their creative demands and allow them to focus on their artistry. The duo, Alex Schwartz and Joe Khajadourian, had a diverse musical background and tastes, which they wanted to incorporate into their music production. However, the challenge was to find a technology that could seamlessly integrate their diverse styles and help them evolve from beat makers to hit makers.

Transatlantic Film Editing: The Imitation Game Case Study

The challenge was to overcome a transatlantic divide to bring the OSCAR®-nominated thriller The Imitation Game to life. The film, based on the true story of British cryptanalyst Alan Turing, was set during World War II and required a high level of precision in editing to accurately depict the race against time to crack Nazi Germany's naval Enigma code. The editing team, led by Academy Award-winning editor William Goldenberg, was based in Los Angeles, while the production crew was shooting in various locations around England. This geographical barrier posed significant challenges, including time zone differences and the need for a fast turnaround of footage. Budget constraints meant that the editing team could not travel to the shooting locations, further complicating the process. The team needed to maintain a 24/7 editing operation to keep up with the production schedule.

Revamping WGBH's Workflow with Avid and MediaCentral Platform

Boston public broadcaster WGBH, the largest producer of television, web, and mobile content nationally for PBS, faced the challenge of integrating its creative teams and leveraging content across its brands more efficiently. The organization aimed to modernize its news division and deliver fast-turnaround content. To compete in the challenging media environment, WGBH needed a common storage environment and integrated metadata sharing. The news division was using outdated systems and a storage platform that was expensive to maintain. The situation had become critical with the risk of technology failures threatening the broadcast. The newsroom system they were using wasn’t meeting their needs on a number of different levels. It couldn’t do the things that they expected it should be able to do. It was actually a problem for them when recruiting people from other news organizations who had worked with a high-end newsroom system like iNews.

Digital Transformation in Music Education: A Case Study of Woosong College's SIMUSIC Department

Woosong College's SIMUSIC Department, a renowned institution for music education in South Korea, was facing the challenge of transitioning from analog mixing to digital. The existing C|24 controller was integrated with Pro Tools exclusively, limiting the department's ability to support other popular Digital Audio Workstations (DAWs). The department needed a digital mixing system that would not only facilitate this transition but also provide expanded control options for Pro Tools and other DAWs. The challenge was to find a solution that would be user-friendly for beginner students, yet advanced enough for seasoned professionals. The solution also needed to be durable and reliable, as students would be the primary users.

Aaron Alter: Accelerating Music Composition with Sibelius

Aaron Alter, a composer and technical consultant, faced the challenge of creating music for modern performances and recordings while maintaining his full-time career. He needed to establish a creative presence in the music industry, despite having limited time due to his demanding consulting job. The traditional method of composing music, which involved writing everything by hand, was time-consuming and inefficient. This made it difficult for him to expand his second career as a composer and produce new music regularly.

Airbag: Harnessing Pro Tools for High-Quality Music Production

Airbag, a band from Argentina, faced the challenge of recording and producing music that captures high-quality audio while being flexible and easy to use. With a busy live concert schedule and global ambitions, the band needed a tool that could capture their sound in both live and studio settings, edit and mix their tracks, apply effects and MIDI instruments, and quickly publish songs online for their rapidly growing fan base. The band's bassist, Gastón Sardelli, was largely responsible for their recording sessions, editing and mixing, and developing a sound that was unique and personal. The challenge was to find a tool that was intuitive for a musician and could capture a very clean sound.

Al Baghdadia TV's Transformation: Enhancing News Production with Avid Everywhere

Al Baghdadia TV, a Middle East broadcaster, was facing significant challenges in its news production process. The primary issue was the bottlenecks in sharing media between field journalists and the main studio, which was slowing down the time to air for breaking news. Additionally, storage and workflow restrictions were preventing the capacity for High Definition (HD) content. The broadcaster was also in the process of a phased station-wide migration to HD to maximize efficiency and quality of content. The second key issue was to significantly improve time to air for its news division. The broadcaster was also planning to expand with further Iraq-based studio facilities.

Avid Everywhere Empowers Al Ghad Al Arabi TV's Transition to a Leading Pan-Arabic News Channel

Al Ghad Al Arabi TV, Egypt's first privately owned news broadcaster, aimed to establish itself as a leading pan-Arabic 24/7 news channel. The challenge was to move the central operations from London to Cairo, transforming the production centre at Cairo’s Media City into the main full 24/7 news facility. The London facility was to remain as a broadcast centre and disaster recovery location, with the Beirut facility proceeding as planned. The channel's aspiration was to compete with the existing leaders in the field, requiring a complete restructure and transformational program to gain recognition as an international broadcaster. The challenge also involved identifying gaps in the existing infrastructure and operating model at Media City, addressing technology changes, operational workflows, training, branding and on-screen graphics, and recruiting editorial and operational staff. The goal was to enhance the existing infrastructure to allow the production of 24-hour news and social media, delivering a multi-location solution within a set timeframe and a tight budget.

Al Jazeera English: Enhancing Global Connectivity and Collaboration

Al Jazeera English, the European headquarters of Al Jazeera Media Network, faced a unique challenge when they moved their operations to the 16th floor of The Shard, London's iconic skyscraper. The challenge was to connect Al Jazeera English to Al Jazeera Media Network’s hubs spread across three continents, enabling each site to access, share, and distribute assets collaboratively and efficiently. Broadcasting from the tallest building in the European Union, with an audience reach of 270 million households in 35 countries, brought a unique set of challenges. The broadcasting site, primarily built for offices, required intricate planning and meticulous site tests to ensure optimal broadcasting conditions. A crucial part of the planning phase was assessing the angle that the sun entered the 16th floor during all seasons to ensure that the two TV studios wouldn’t be compromised by glaring sunlight while on air.

Al Jazeera's Transformation: Building a Global News Network with Avid

Al Jazeera, one of the world's largest news organizations, faced a significant challenge with its legacy system that was limiting growth and access to modern news gathering technologies. The system was nearing its end of life from a support perspective, and a major upgrade was required to keep the channel on-air. The organization's biggest challenge over the past few years has been to connect its over 70 bureaus and be the first to break stories for its multi-lingual audiences. The iNEWS legacy system was reaching end of life and was constraining growth, with no real potential for expansion to include new services and functionality. There were also many tasks that had to be carried out manually, taking up the time of creative operational staff.

Alessandro Magri's Enhanced Music Production with Avid's IoT Solutions

Alessandro Magri, a renowned producer, arranger, and musician based in Italy, was facing challenges in his music production process. As an analog enthusiast, he was seeking a solution that could provide an analog-like experience in the digital world. He was using multiple control surfaces for different applications, which was not only consuming a lot of space but also creating confusion. He was using Logic and Pro Tools installed on two networked Mac Pros and had to switch between two control surfaces for each application. This was hampering his workflow and reducing his efficiency in music production. The challenge was to find a solution that could integrate all these functions into one control surface, providing a seamless, efficient, and intuitive music production experience.

Aliya Cycon: Leveraging IoT for Cultural Diplomacy Through Music

Musicians seeking to explore new horizons and share their experiences with a global audience face the challenge of finding software that provides them with the versatility and power to capture their vision and create work that will inspire listeners worldwide. This challenge is particularly significant for musicians like Aliya Cycon, who uses her music to raise awareness for people suffering from disease and hardship around the world. With her ensemble, the Aliya Cycon Project, she has written and performed numerous pieces for the oud, a stringed instrument used to play traditional Arabic music. The challenge was to find a way to communicate her music and its message to people in the States who might not be exposed to it, and to create a bridge for them to see a different, more positive side of the culture she represents.

Avid's IoT Solution Streamlines AMC Networks' Production Environment

AMC Networks was facing the challenge of transitioning from a collection of independently operated channels to a coordinated production environment. The network was in need of a solution that could streamline production, accelerate workflows, and enhance collaboration across the network. The key to building this large, cohesive operation was a powerful asset management technology that could automate and streamline the storytelling process. AMC Networks wanted to establish end-to-end workflows encompassing the full production cycle—from search, ingest, and editing to distribution and archiving—within the context of a unified architecture. The system also needed to be platform agnostic, giving editors the ability to work on both Media Composer and Final Cut Pro and go between the two systems seamlessly.

Avid VENUE | S6L: Powering Anastacia’s Ultimate Collection Tour

The challenge was to support pop superstar Anastacia’s five-month long Ultimate Collection Tour, a large-scale 60 input production designed for theatres. The tour was scheduled to make multiple stops in the UK, Germany, Italy, and Eastern Europe. The tour required a powerful and reliable system that could handle the demanding nature of the tour, including a special show in Prague where a full orchestra joined the production. The system needed to be able to handle the high channel count and provide flawless performance and recording every night.

Leveraging Avid Media Composer in Documentary Production: A Case Study

Documentary programs cover a wide range of topics and are often produced on a tight schedule. The success of a series heavily relies on a talented editor equipped with the right software. The editor must have a natural sense of timing for drama and a journalist’s devotion to the truth. The challenge lies in managing the fast-paced production schedule while ensuring the quality of the content. The dialogue in documentaries is key to engaging the audience, which means the editor must work hard to get the best from the audio. The editor also needs to be mindful of the real people involved in the stories, especially when the subject matter can often be delicate and heartbreaking.

Avid Facilitates Real-Time Global Collaboration for Berklee College of Music

Berklee College of Music, the world’s largest independent contemporary music college, faced the challenge of updating its curriculum to reflect evolving trends in music production and enable collaboration between its campuses in Boston, Massachusetts and Valencia, Spain. The college needed to incorporate cutting-edge technology into its curriculum to prepare students for real-world production environments. The college recognized that collaborative work processes have become the norm in the music industry, and in the future, distant collaboration will be a standard work process. Therefore, it was crucial for Berklee to provide its students with the tools and experience to master these processes while they were still students. The college also wanted to create the most professional studios possible to address these industry changes.

Orchestral to Urban: Pro Tools' Versatility in Music Composition

The challenge faced by renowned composer Brian Tyler was to compose music across a wide range of genres, from orchestral to rock to hip-hop scores. The music industry demanded a versatile solution that could keep up with his diverse musical history, which included stints in numerous orchestras, choirs, ensembles, and rock bands with the likes of Elton John and Slash. As a first-call film composer, he needed a tool that could handle the fast-paced and demanding world of film scoring, where he was required to write for an orchestra or a hip-hop score interchangeably. The challenge was to find a software that could handle all aspects of the writing, recording, and creative process, and be versatile enough to accommodate his diverse musical needs.

Carolina Panthers Leverage Avid Shared Workflows for Enhanced Content and Productivity

The Carolina Panthers football team was faced with the challenge of creating engaging, immersive content for multiple platforms to drive game day attendance, viewership, and sponsorship revenue. The team needed to deliver content year-round, from NFL drafts and stadium upgrades to player fitness during the off-season. The demand for video content was growing exponentially, with fans seeking diverse content across various platforms. The team's broadcast television had been the primary content producer, but in-venue entertainment and social media presence were becoming increasingly important. The team's PantherVision department was tasked with creating unique, high-quality content for the game board at the Bank of America Stadium, while also managing content for corporate partners and sponsors. The challenge was to keep the content flowing, repurpose media across departments and platforms, and elevate the fan experience.

Dodge College's Success in Preparing Students for Media Careers with Avid Solutions

Fifteen years ago, Chapman University’s Dodge College of Film and Media Arts was a small program catering to an enrollment of 200 students. The school aimed to prepare students for successful careers in film, television, broadcast journalism, digital arts, and more. However, as the school grew rapidly to accommodate over 1,400 students, it faced the challenge of providing in-depth professional training that mirrored the workflows used in professional media facilities worldwide. The school needed to create a cutting-edge learning environment featuring industry-standard technology workflows to ensure its graduates entered the workforce with real-world experience.

Streamlining Post-Production Workflow in Filmmaking: A Case Study on Christian Siebenherz

The case study revolves around the challenges faced by film editor Christian Siebenherz and his post-production team in creating high-quality films with special effects, particularly disaster movies. The team had to deal with a limited budget and a small team size, which made the process of video editing, special effects, and color correction complex and time-consuming. The challenge was to streamline and simplify the post-production workflow to ensure the efficient creation of high-quality films. The team also had to deal with the complexities of editing action sequences, maintaining continuity, and creating realistic special effects, particularly in disaster scenes. The challenge was further compounded by the need to manage large projects and multiple users, and to quickly move scenes around and splice together different structures.

Avid's IoT Solution Enhances Education at Conservatory of Recording Arts and Sciences

The Conservatory of Recording Arts and Sciences (CRAS) in Arizona, a highly regarded audio recording, sound engineering, and music production school, faced a challenge with its outdated live analog console. The existing system was aging and lacked the ability to network with other classrooms or integrate with the existing Pro Tools setup. The school needed a modern system that could provide students with real-world training and experience, and seamlessly integrate with the existing infrastructure. The challenge was to find a solution that offered excellent sound quality, proven reliability, and advanced workflows, while also being user-friendly for the students.

Leveraging Pro Tools | HD Native for High-Performance Music Production: A Case Study with Damian Taylor and The Killers

Acclaimed music producer, Damian Taylor, was tasked with producing an album for the popular band, The Killers. The project required a recording system that could handle massive and complex sessions, as Taylor's contributions spanned all aspects, from technical to creative. The project also involved frequent movement between Taylor's Golden Ratio Studio in Montreal and the band’s Battle Born Studios in Las Vegas. The challenge was to find a system that could handle large amounts of tracks and system-intensive plugins, while also being portable and compatible with the rest of the studio's equipment.

Leveraging Avid Media Composer for Fan-Made Star Wars Film

The challenge was to create a fan-made film about Darth Vader, one of the most complex and interesting characters in the Star Wars universe. The film needed to be of cinema-quality and had to be accepted by the Star Wars community, which is known for its rigorous debates about what is considered legitimate and what is not. The film also had to be shared online without any advertising. The process of creating the film involved various stages including writing, directing, editing, and coordinating with remote staff. The challenge also included the need for a tool that could enhance the ability of the team to deliver the story quickly and enable richer collaboration.

Leveraging IoT in Live Performance TV: Avid's Role in The Voice and Australian Idol

David Pritchard-Blunt, a renowned musical director and arranger in the Australian live performance TV industry, faced the challenge of arranging and delivering compositions based on abbreviated versions of songs for popular TV shows like The Voice. The task involved translating existing material into a live situation for the band to play, often for clients located interstate or overseas. The process required seamless file sharing and collaboration with clients and colleagues. Furthermore, the nature of live television demanded speed and accuracy, as arrangement changes often needed to be made at very short notice. The challenge was to find a reliable, intuitive, and efficient solution that could facilitate these requirements.

Avid MediaCentral Platform Enhances Remote Working Capabilities for Directors Cut

Directors Cut, a premier long-form post-production house in London, was faced with the challenge of providing its clients with new and remote working capabilities to meet their evolving needs and increase the facility’s revenue potential. The company needed to improve access to its catalog of assets for staff and clients working both on-premise and remotely. They were also looking to repurpose and monetize content more effectively. The management team was keen on embracing innovative technology to improve its client offering and streamline its operations. However, the remote viewing tools they had seen were not advanced enough to integrate into their Avid workflow.

Transforming Music Production with Pro Tools: A Case Study on Jintae Ko

The music industry is a highly competitive field that requires songwriters and producers to have powerful and user-friendly audio recording, editing, and mixing software. This software should facilitate collaboration and sharing of work among music creators, thereby driving creativity. The challenge lies in finding a tool that is not only easy to use but also allows songwriters and producers to listen, edit, and mix their recorded projects effectively. This is crucial in enabling them to collaborate with musicians and create high-quality music.

Avid NEXIS Streamlines Post-Production for American Race Documentary

The post-production team for the American Race documentary, led by supervisor Tim Cunningham, faced a significant challenge. They needed a workflow with ample storage and collaborative capabilities to manage the post-production needs of a fast-paced episodic documentary. The documentary, hosted by Charles Barkley, was a four-part series exploring race in America, with each episode examining different contemporary race issues. The production involved extensive live footage, requiring hours in the editing room and significant storage requirements. This put immense pressure on the post-production team to ensure all technical and artistic components came together for a compelling story. The team also faced a tight production schedule due to the show’s airdate, adding to the challenge.

Integrating Dolby Atmos into Audio Projects with Avid's Pro Tools

The challenge was to provide an easy way for audio professionals to integrate Dolby Atmos into their projects without changing their existing workflows. Dolby Atmos, a new sound format, needed to be introduced in a manner that would allow sound experts to creatively place and move sound anywhere. The integration had to be seamless and compatible with Pro Tools and Apple products, which are widely used by content creators globally. The solution had to be simple enough to enable rapid adoption among stakeholders in the cinema industry.

Elijah Ray: Enhancing Musical Performance with Pro Tools

Elijah Ray, a solo acoustic guitarist, faced the challenge of creating a natural feel in his recordings while capturing an improvisational vibe with his music. He often uses a looper, a device that records segments of music and plays it back, to enhance his live performances. However, this introduced a new challenge, requiring an improvisational spirit and a high level of skill to master. Furthermore, his performances tend to be very different from what normally happens when touring groups take the stage, as he prefers to live on the edge, making his performances vulnerable and edgy.

Avid Workflow Solutions: Powering ENVY's Rapidly Expanding Post-Production Facility

ENVY, a leading post-production provider for the British broadcasting and advertising industries, was facing a series of challenges due to its rapid expansion and increasing workload. The company was dealing with tighter production schedules, a growing 4K workload, and expansion across multiple locations. ENVY's workload had expanded at an astronomical rate, with growing client demand for tighter turnaround times, disruptive ideas, and state-of-the-art media technology. The company had also added a new production facility for its advertising clients. To manage these challenges, ENVY needed to upgrade and expand its storage capabilities. However, it was crucial that the integration of a new storage system wouldn’t affect its high standards of work and client relations.

Conquering Everest: Avid Everywhere's Role in Film and Sound Editing

The challenge was to bring to life the complex, intertwined personal stories behind the fast-paced, emotionally charged film Everest, while dealing with huge volumes of footage and recreating the sounds of one of the world’s most hostile environments. The film depicts the catastrophic events of the 1996 mountain disaster, following two doomed expeditions to the summit of the world’s highest mountain. The climbers face near-impossible obstacles to survive, trapped in the ‘Death Zone’ of Everest—25,000 feet up in the highest altitudes of the mountain—by one of the most ferocious snowstorms ever known to man. The film features an all-star cast, including Emily Watson, Keira Knightley, Josh Brolin and John Hawkes. Jason Clarke (Zero Dark Thirty) tackles the role of the infamous expedition leader, Rob Hall, while Oscar-nominated Jake Gyllenhaal (Nightcrawler, Jarhead, Brokeback Mountain) plays rival mountaineer and expedition leader, Scott Fischer.

Face Vocal Band: Transforming Rock Music with Human Voices

The challenge faced by the Face Vocal Band was to create music that transcends genres and styles, specifically transforming rock hits into vocal rock performances. This required the band to identify rock hits and then use their vocal abilities to turn them into something completely new. The process involved arranging a time-honored standard into five-part harmony, which required powerful software solutions. The band also needed to figure out how to translate songs from their original electronic-infused drum patches, pulsing bass, synth pads and vocal samples into a sonic experience that would engage audiences in live settings and in recorded media.

Films at 59 Leverages Avid NEXIS | E5 for Advanced Production

Films at 59, a leading UK post house, was faced with the challenge of needing a flexible, expandable storage platform to support increasing frame rates, more complex formats, and a growing roster of activity. The company, which has grown organically alongside clients whose work spans all genres, from feature films to drama, natural history, daytime, and VR, needed a system that could accommodate increasingly more complex requirements and technically demanding productions. This included greater frame sizes and rates, as well as the capacity to expand to handle more projects while storing and managing ever higher volumes of media. The chosen storage platform needed to complement Films at 59’s existing workflow and third-party editing tools, and also support innovative new technologies like VR.

Leveraging IoT for Efficient Media Production: A Case Study on Foo Fighters' Sonic Highways Documentary

The challenge was to deliver an eight-part documentary for HBO under a tight deadline while managing a vast amount of footage. The documentary, Foo Fighters Sonic Highways, was a recording odyssey around iconic US music studios, directed by Foo Fighters frontman Dave Grohl. The series saw the band travel to legendary studios in cities across the USA to write and record their latest album, Sonic Highways. Each episode featured interviews with influential artists, producers, and studio owners. The production team had to handle 400 hours of footage per episode and cope with increasingly tight timescales. The team comprised of six video editors, a sound mixer, a dialog editor, a sound effects editor, and a team of post assistants.

Revamping Food Network's Production Workflow with IoT

Food Network, a popular channel for food enthusiasts worldwide, was facing a significant challenge in managing and producing an increasing volume of original content. The network was experiencing rapid growth and change, launching many new shows each month to cater to its expanding audience of almost 100 million U.S. households. However, the production process was hampered by an aging tape-based workflow, which was inefficient and costly. The network faced media management and storage challenges, with material sometimes coming in late or early, requiring extended online storage or immediate availability. The production was also geographically dispersed, with field-based shows shot across the country, production hub in New York, and broadcast operations in Knoxville, Tennessee. The production team, though small, needed to improve efficiency and enhance collaboration across multiple locations.

Fort Hays State University's Hands-On Approach to Media Education with IoT

Fort Hays State University (FHSU) in Hays, Kansas, was faced with the challenge of providing its students with the hands-on training they needed to secure top jobs in the rapidly evolving media industry. Unlike most media education institutions where students start creating in their sophomore year, FHSU wanted to offer a hands-on approach from day one. The university aimed to reflect the media industry’s rapidly changing workflows, techniques, and technology in its curriculum. To best prepare students for successful careers after graduation, FHSU needed to equip its new $10M media-production building with industry-standard equipment and workflows. The university also wanted to provide unique combinations of hands-on training and industry-recognized certifications to help students stand out in the crowded and competitive job market.

Full Sail University Integrates Avid Media Campus Program for Enhanced Multimedia Education

Full Sail University, a leading institution in multimedia and entertainment education, faced the challenge of providing its students with hands-on experience in audio, video, and music technology. The goal was to prepare students for successful careers in the digital media and entertainment industry. The university needed to maintain state-of-the-art technology for audio and video editing, live sound, and music notation. The challenge was to ensure that the technology used in the university's labs and studios mirrored the production and recording environments in the music, film, gaming, and television industries. Furthermore, the university aimed to provide each incoming student with a 'Launch Box' containing all the necessary hardware and software for their specific degree program.

Avid Everywhere: A Transatlantic Solution for Film Editing

The Fury film editing team faced a significant challenge: they needed to unite editing teams split across Los Angeles and London to cut 1.3 million feet of film for the blockbuster film Fury. Initially, the editing for Fury was planned to take place solely in Los Angeles, across four Avid Media Composer | Ultimate systems. However, six days into the shoot on location in Oxfordshire, England, the producer decided to bring the lead editor, Dody Dorn, to London. This sudden change in plans required a quick and efficient solution to enable seamless collaboration and management of the massive volume of media across the transatlantic. The team also faced the challenge of time constraints, with the need for a fluid, collaborative, and informational flow across the board to keep the entire global team up to date with the latest amendments or notes.

Gigantic Studios: Revolutionizing Post Production with IoT

Gigantic Studios, a renowned post-production house in New York City, faced the challenge of providing a comprehensive range of post-production services, from offline edit suites to sound design, final mix, color grading, and DCP creation to New York’s most respected filmmakers. The studio aimed to create a state-of-the-art facility that could accommodate both sound mixing and color correction in a single room. The challenge was to design a room that could seamlessly transition between these two functions without obstructing the view of the screen for both editors and clients. Furthermore, the studio wanted to incorporate a unique feature that would allow a re-recording mixer to stand up at the console without impacting the sight lines of the producer’s desk.

Transforming Traditional Music with IoT: A Case Study on Grammy Winner Gil Goldstein

The challenge was to reframe a traditional work, Swing Low Sweet Chariot, and expose a completely unique vision of the song for Bobby Mcferrin’s spirtyouall CD, which earned Goldstein a Grammy® Award. This required a solution that could provide the flexibility and creative capabilities to arrange songs from various recording artists in wide-ranging styles. Goldstein, a noted pianist, accordionist, arranger, and composer, had to overcome the challenges of arranging for a wide range of musical styles—pop, big band and orchestral among them.

Enhancing Post-Production Efficiency and Quality at Goldcrest Post with Avid S6

Goldcrest Post, a leading supplier of post-production services for film and broadcast projects, faced the challenge of maintaining its technical edge in a highly competitive market. The company needed to ensure a steady stream of post-production work in both film and broadcast projects by maintaining a cutting-edge, technical specification. The increasing desire of movie-audio engineers to mix within Pro Tools, entirely 'in the box', was another challenge that the company had to address. The company's goal was to build the best possible rooms for their clients to work in, and this required a major facility upgrade.

Leveraging Pro Tools Ultimate in Music Production: The Abbey Road Sessions Case Study

Acclaimed music producer Greg Wells was tasked with recording a song under a tight deadline using a combination of analog and state-of-the-art digital equipment at the legendary Abbey Road Studios. The challenge was to seamlessly integrate the vintage analog recording gear that Abbey Road is famous for with the latest digital audio workstations. The project required a system that offered incredible speed, powerful performance, and workflow flexibility. The task was further complicated by the fact that Wells was working with the London-based band Strangefruit for the first time, and he had only three days to record and mix the song. The pressure was on to deliver a high-quality track within the given time constraints.

Griffin Communications Enhances Productivity with Avid MediaCentral Platform

Griffin Communications, a leading broadcaster in the United States, faced significant challenges in sharing content between its production teams located in different parts of Oklahoma. The disconnected and disparate workflows made it difficult for the teams to share content, resulting in wasted time and resources. The lack of a method for streaming or previewing stored media meant that teams had to describe footage over the phone. If a team wanted to preview the footage, a 30-second clip had to be cut and sent to a playout server while the other team recorded the clip. This inefficient process often led to teams from the Oklahoma City and Tulsa stations covering the same events, further wasting valuable resources.

Avid MediaCentral Empowers Ha-Mitcham in Israel’s Competitive TV Industry

Ha-Mitcham, a budding post-production venture in Israel, aimed to compete with the major players in the country's TV and post industry. The company required a flexible, collaborative solution that could provide high-end editing facilities and cloud-based technology for remote editing. The challenge was to find a solution that was versatile, easy-to-use, and future-proofed, with a stable cloud deployment component. The company wanted to offer a unique environment for TV production in the Middle East, making remote editing and technology accessible to every production company in the region, regardless of their size. The emerging company needed to invest in a workflow that could handle large projects and work straight out of the box.

Revolutionizing Live Music Mixing with Avid VENUE | S6L

Harley Zinker, a seasoned live show mixer with over 20 years of experience, was tasked with delivering high-quality mixes for a range of international artists, including Interpol, Yeah Yeah Yeahs, Young the Giant, The Strokes, The Killers, and more. The challenge was to consistently deliver uncompromising mixes night after night, while also ensuring the sound quality was pristine and the processing powerful. Zinker had been using digital consoles for a long time, but he was looking for a solution that could replicate the sound quality and functionality of his outboard gear, while also offering more advanced features and capabilities.

High Noon Entertainment Enhances Post Production with Avid NEXIS

High Noon Entertainment, a full-service production company, was grappling with the challenge of shortening the overall turnaround time for delivering HD content. With 10 to 20 pilots in production at any given time, and as many as 95 people working on various shows, the company needed a solution that could provide speed, flexibility, and ample storage. The traditional post-production workflow involved bringing in files from the field, transcoding them to a lower resolution, and then editing offline. Once editing was complete, the files had to be re-linked back to the high-res files for finishing. This process was time-consuming and inefficient, and the company was also dealing with aging equipment.

Reviving a Classic Horror Film with Avid Creative Tools: A Case Study

The post-production team behind the horror film IT, based on Stephen King's novel, faced the challenge of delivering a nuanced film with the right balance of horror, humor, and suspense within a tight schedule. The team needed seamless film editing and sound mixing workflows to deliver the right tone and feel to the updated horror classic. The film required a delicate balance between picture and sound, particularly in the horror genre where music and sound are crucial components used to build anticipation or evoke an emotional response. The team had to ensure that the film was as funny in parts as it was terrifying, and as sensitive as it was suspenseful.

Orchestrating for Strings with Sibelius Ultimate: A Case Study on Jay Terrien

Jay Terrien, a professional musician and orchestrator, was faced with the challenge of working on tight deadlines to create, arrange, and perform music for a variety of situations including live performances, television, film scores, tours, and albums. The music industry demands high levels of professionalism and efficiency, requiring him to do a lot of things quickly and well. When he receives music for performance or production, the first step he takes is to get the notation files. However, he often encounters music that needs significant work before it can be performed, and there is rarely ample time to arrange and make it playable. He also faces issues with music scores that are in different keys, adapted for other instruments, or orchestrated incorrectly for his instrument.

Avid Pro Tools | HDX: Empowering Jesper Eriksson's One-Man Studio

Jesper Eriksson, an audio production engineer, operates a one-man studio, JE-Digital, in Värmdö, Sweden. His clientele includes major Nordic broadcast clients like HBO-Nordic, Ericsson, C More Entertainment, TV4, Kanal 5, SBS Discovery, and more. He also produces Blu-ray and DVD masters for brands such as Sony DADC, Dicentia Nordisk Undertext. The challenge was to stay competitive and take on large post-production projects for TV, film, and commercial clients that required more I/O and processing power. Working in the Nordics and in the 4K/UHD broadcast domain, Eriksson had to deal with a complexity of output formats on a daily basis. Moreover, working with audio in the 4K/UHD broadcast domain, with big surround formats, required a lot of I/O. His existing setup was running at 95 percent of the native system, which limited power for large-scale projects.

Leveraging Sibelius Ultimate for Versatile Music Composition: A Case Study on Jessica Rudman

In the modern music industry, composers are required to be highly adaptable, creating music for a variety of ensembles and performers with varying skills. They often need to repurpose their music for different situations, which can be a challenging task. Dr. Jessica Rudman, a modern composer, faced this challenge as she created music for choral, opera, chamber, band, and orchestral ensembles. She needed to adapt her unique approach to melody, harmony, and color to suit different types of ensembles and players. Additionally, she had to work closely with the directors of the ensembles, understanding the skill level of the players, their preferences, and their strengths. This required a music notation software that could easily adapt to changes mid-composing, ensuring that the score and parts match perfectly.

Revitalizing New York's Music Scene: A Case Study on Jungle City Studios

The challenge was to create a music and audio post-production facility that could attract top international artists. Jungle City Studios, located in New York City, aimed to become a preferred destination for recording, leveraging both vintage analog audio gear and the latest digital technology. The studio was founded by GRAMMY Award-winning engineer Ann Mincieli, who had a vision to make NYC a hub for recording once again. Mincieli's vision was to build a 'seven-star hotel' for musicians, providing a level of service and creative freedom that echoed the legendary studios of New York.

Avid Pro Tools: Powering the Sound of Kingsglaive: Final Fantasy XV

The challenge was to bring as much realism as possible to the feature-film adaptation of Kingsglaive: Final Fantasy XV. The goal was to create high-quality and engaging content, rich sounds and dialogue that immerse audiences and help propel the story. The film, part of the successful Final Fantasy video game franchise, required a believable transition of characters from the video game to the big screen. The sound re-recording mixers Jeff Haboush, Tom Marks and Greg Russell were tasked with ensuring that each character portrayed in the video game correlated to the big screen in a unique and believable way. The film also presented unique challenges due to its near non-stop action, flying ships, explosions, weapons, magic, and epic battles.

Linkin Park’s World Tour: Enhancing Live Sound with Avid VENUE | S6L

The One More Light World Tour was a global event that brought the unique music style of Linkin Park to millions of fans. The challenge was to capture the band’s performance in a way that did justice to their hybrid music style, which incorporates elements of pop, rock, indie rock, hip hop, and electronic. The Front of House (FOH) engineer, Brad Madix, needed a live sound system that could handle the diverse musical styles in one show. The system had to be versatile enough to allow different elements to bubble up to the surface from song to song, and robust enough to handle the heavy sounds of some of the band's older music. The system also needed to integrate easily with Pro Tools and be capable of recording the shows to create high-quality content for DVDs or social media.

Mad Old Nut Enhances Post-Production Efficiency with Avid Shared Storage

Mad Old Nut Productions, a boutique post-production company, was faced with the challenge of creating efficiencies in their post-production workflows to shorten schedules and enable additional services. The company, which is one of the few owner-operated post-production facilities working on network television shows, was looking for ways to be more efficient, charge customers less, and maintain the highest quality standards. They were in need of a technology investment that could help them achieve these goals. The company was also looking to expand the number of services it offers to customers and provide flat-rate pricing for a range of post-production products and services.

Revamping Sound Quality at Myron’s Cabaret Jazz with IoT

Myron’s Cabaret Jazz, a premiere jazz venue in Las Vegas, was faced with the challenge of updating their live sound consoles to support the largest touring acts. The venue, which hosts some of the biggest jazz artists, was struggling with their aging SC48 consoles that were unable to deliver the channel counts needed for larger shows. The SC48s lacked sufficient inputs for the shows and could not load enough plugins due to limited DSP. This resulted in the need for a sub-console and sending stems up to the stage, which was far from ideal. The venue needed a solution that could provide powerful processing, superior sound quality, and tight Pro Tools integration.

Transforming Film Production: National Film School of Denmark Leverages Avid NEXIS

The National Film School of Denmark, an independent institution established in 1966, was facing a significant challenge with its post-production department. The school, which emphasizes practical training through numerous exercises and productions, was struggling with its existing infrastructure. With up to 96 students editing projects and simultaneously finishing and grading in 4K, the school needed an infrastructure that could handle the rigorous capacity and performance demands. The school's existing standalone storage solutions were insufficient, particularly during the production of graduation films, where a lack of space and speed were hindering students' work. The school needed an upgrade to a shared storage solution that could work with its existing Blackmagic DaVinci Resolve machines, deliver the required stability and performance, and remain affordable due to the school's public funding.

Avid NEXIS Empowers Israel's Largest Post House with 4K and Shared Workflow Capabilities

Opus, Israel’s largest post-production house, faced the challenge of supporting customers with high-bandwidth applications and shared workflows. With three locations and a staggering number of staff and editors, Opus needed to keep up with the demands of high-resolution media projects, including 4K. The facility had been an Avid-driven facility since its inception in 1993, and had evolved as a post-production destination for regional and international film and TV production. However, as customers began asking for shared storage and more collaborative workflows to facilitate high-resolution, bandwidth-demanding applications like 4K, Opus needed to upgrade its technology.

Digital and Analog in Harmony at Pama Studios: An IoT Case Study

Pama Studios, a leading music and film production facility in southeast Sweden, was faced with the challenge of improving production efficiencies across different market sectors and meeting the future needs of the audio workflow. The studio, which was founded in 1988, had been using Avid Pro Tools from the Avid Artist Suite for nearly 25 years for recording and mixing. However, with the growing requirement for sound editing on film and TV work, as well as high-quality music production, the existing setup was no longer sufficient. The studio needed a solution that could handle multiple projects simultaneously, move easily between music and film and TV work, and maintain the unique sound quality that its clients appreciated.

Avid's Role in Integrating Dolby Atmos at Park Road Post

Park Road Post, a high-profile post-production facility in Wellington, New Zealand, faced the challenge of integrating the new Dolby Atmos technology into their existing workflows without causing any disruptions. The facility, known for its work on high-profile projects like The Lord of the Rings trilogy and King Kong, needed to keep up with the industry's demand for the immersive Dolby Atmos audio technology. However, they were hesitant to alter their current Pro Tools workflows or add any complexity that could potentially impact their production schedules. The challenge was to find a way to incorporate the new technology seamlessly into their existing workflow.

Park Studio's Transition to Digital Audio Control with Avid S6

Park Studio, a renowned audio facility in Stockholm, was faced with the challenge of finding a flexible digital audio control surface that could seamlessly integrate within their existing vintage analog workflow. The studio, which has seen a number of owners since its inception in 1977, was bought by the Swedish rock group Kent and Stefan Boman, the in-house engineer at ABBA’s Polar Studios, in 2004. Boman, who has worked with a range of artists from Alice Cooper to The Backstreet Boys, wanted to maintain the studio's focus on music production, mixing, and recording while also expanding its capabilities. The studio needed a solution that could handle a wide range of projects, from rock and pop productions to video, TV, and commercials. The challenge was to find a digital solution that could integrate with their vintage analog gear, which Boman believed was crucial for inspiration and a better overview of the production process.

Paul & Ede Bell Crowder: Leveraging Media Composer for Effective Video Editing

The case study revolves around the challenge faced by video editors at every stage of their careers. They require video editing tools that not only give them a competitive edge but also offer the features to help them create and enable them to advance their careers in film and television. The case study specifically focuses on the work of Ede Bell Crowder and her father, Paul Crowder, both of whom are involved in the film industry. Ede Bell Crowder, the editor of the short film 'Echoes of a Note', needed to cut the film with a rhythm that lets the drama unfold in a purposeful but unhurried manner, involving a soundtrack as critical to the story as the imagery. On the other hand, Paul Crowder, a professional drummer turned video editor, needed to leverage his music experience in his editing work.

Pie Town Productions Enhances Reality TV Production with Avid's MediaCentral Platform

Pie Town Productions, a reality television production company based in North Hollywood, CA, was facing a number of unique challenges. The company was concurrently producing 10 series and delivering more than 400 episodes a year. The production of reality shows brought about several difficulties such as managing multiple cameras, handling high volumes of footage, meeting fast turnaround times, and working within tight budgets. Additionally, with a growing portfolio of projects and highly technical network deliverables along with video-on-demand (VOD) and iTunes requirements, Pie Town needed a non-linear editing solution that could meet all of their production deadlines and handle their high-volume workflows in any content format.

Qatar TV: Streamlining Workflows and Enhancing Collaboration with Avid Solutions

Qatar TV, a leading Arabic channel in the Middle East, was faced with the challenge of managing and maximizing the value of its vast media assets while producing high-quality content. The network produces a wide range of programming, from arts and technology to education and entertainment, generating a massive amount of content. This made managing and archiving media a key challenge. Furthermore, as Qatar TV built a new newsroom studio and broadcasting complex at its Doha headquarters, it needed to streamline its workflows, enhance collaboration, and improve operational efficiency to maintain its leading position in the industry.

Razzmatazz Concert Center: Upgrading Live Sound System with Avid

Razzmatazz, a renowned concert center in Barcelona, was facing the challenge of upgrading its live sound system to meet the increasing technical demands of national and international artists. The live music industry is constantly evolving, necessitating Razzmatazz to keep pace with the changes. The artists' technical demands were escalating, and productions were becoming more complex in terms of audio quality and installation complexity. The concert center recognized the need to replace its decade-old Avid VENUE | Profile to meet the variable technical needs of their artists. The main goal was to acquire a new console for the main hall that would be widely accepted by live sound engineers. Factors such as sound quality, flexibility, adaptability, reliability, compatibility, expandability, and cost-effectiveness were considered in the decision-making process.

Sully Sullivan Leverages Avid VENUE | S6L for Red Hot Chili Peppers’ Tour

Sean “Sully” Sullivan, a renowned sound mixer for some of the world’s biggest artists, was tasked with the challenge of mixing the Red Hot Chili Pepper’s World Tour. Having previously used Avid VENUE consoles, Sully was in search of the next stage in live sound. The challenge was not only to transition to a new system but also to decide which plugins to use. Sully was fond of using Waves, but the external nature of the SoundGrid MultiRack option was not appealing. He also had to overcome the muscle memory of where buttons are and how to use them on the new console. The transition was further complicated by the fact that the Red Hot Chili Peppers had previously been mixed on an analog board, and Sully had to adapt to this change.

Riverside Television's Innovative Mobile Post-Production Facility

Riverside Television, a company started by Cyril O’Regan in 1989, faced a significant challenge. The industry was shifting towards a requirement for on-site production facilities, which meant that their studio, located in rural county Waterford, was no longer viable. The challenge was to develop a post-production facility that could be mobile and set up wherever and whenever it was needed. This was a significant shift from their traditional approach of having a fixed base within four walls. The company needed to rethink their business model and find a solution that would allow them to adapt to the changing industry requirements and continue to provide high-quality post-production services.

Harnessing IoT in Music: Benny Rietveld's Use of Sibelius Ultimate for Live Performances

Live performances involve a diverse range of musicians with varying needs for music charts and details. This diversity necessitates a high degree of flexibility in notation and music publishing tools. Benny Rietveld, the bassist and music director for Santana, faced this challenge in his work with the band and other legendary musicians. The musicians he worked with had different skillsets when it came to reading music, and not all of them had classical training. This meant that he had to create music charts that were tailored to each musician's unique needs and abilities. Furthermore, the musicians he worked with were part of various ensembles, which required different types of music charts and individual parts. This situation called for a music notation program that was flexible and could cater to the diverse needs of the musicians.

Scratch Media: Enhancing Collaboration and Speed with Avid NEXIS | PRO

Scratch Media, a creative agency based in Carlsbad, San Diego, has been producing award-winning video and live events for renowned brands, nonprofits, and higher-education institutions for over a decade. The challenge they faced was the increasing demand to deliver high-quality content, including 4K/UHD media, faster than ever before. This was crucial for them to stay competitive in the industry. Collaboration was a significant part of their workflow, with three or four editors needing simultaneous access to shared storage using Scratch Media's five edit bays. For urgent projects, all five bays would be in use. The need for a solution that could facilitate seamless project handoffs and enable the team to work safer and smarter was evident.

Seneca's Strategic Partnership with Avid to Train Future Media Professionals

Seneca, a leading institution for students planning a career in the media industry, faced the challenge of equipping its students with the necessary skills to succeed in the highly competitive media industry. The institution had been using Avid Media Composer nonlinear editing systems and Pro Tools digital audio workstations for a decade, but it wanted to provide students with broader access to Avid technology, beyond the classroom. Additionally, keeping technology up-to-date in the rapidly changing media industry was a constant challenge. Seneca's existing media production infrastructure was over five years old, and the legacy technology did not enable students to develop the requisite skills to compete in the industry. It was also expensive to maintain and support. Seneca faced the challenge of dealing with a series of silos, including classrooms, editing suites, television studios, and centralized storage, each with unique limitations and at different stages of maturity in its upgrade path.

Leveraging IoT in Video Editing: A Case Study on Sherlock Series

The challenge was to craft the enthralling series three finale of the multi award-winning series Sherlock. The task was to weave together the gripping plot strands, with the pathos and humour of the characters, seamlessly. The series finale was directed by acclaimed British film and television director Nick Hurran and was nominated for several awards, including the Primetime Emmys, at which it won a stellar seven awards, the most for any TV episode. The challenge was not just to maintain the high standards set by the previous episodes but also to bring in a fresh perspective and creativity. The complexity of the sequences and the need for seamless collaboration with third party programs added to the challenge.

Revitalizing Sin City with Avid Everywhere: A Case Study

The challenge was to foster creative collaboration among editors, VFX, the sound supervisor, and director Robert Rodriguez for the production of Sin City: A Dame to Kill For. The team needed to streamline and simplify workflows, enhance collaboration, and allow creative teams to experiment with different creative ideas under tight time and cost pressures. The production involved multiple editorial venues and staff working simultaneously. Rodriguez worked from his home in Austin, Texas, while other members of the editorial team were based at Rodriguez’s Troublemaker Studios in Austin. The team was also simultaneously working on the first two episodes of From Dusk till Dawn: The Series, which required all the media for the entire season to be kept online.

SKY Perfect JSAT: Leveraging IoT for a World-Class 4K HDR Sports Service

SKY Perfect JSAT, a leading Japanese satellite television broadcaster, faced a significant challenge in upgrading their sports broadcasting service. The company required a system that could support 4K / HDR and edit footage for highlights packages during a live broadcast. The need for this upgrade was driven by the increasing demand for high-quality sports content and the need to stay competitive in the rapidly evolving broadcasting industry. The last major update to their facility had been in 2009, and the existing system was not equipped to handle the demands of 4K broadcasting. The challenge was not just about upgrading the hardware, but also about ensuring seamless integration with existing systems, maintaining operational consistency, and preparing for future technological advancements.

Spotify Studios Enhances Sound Quality with Pro Tools | MTRX

Spotify Studios, a part of Spotify Technology, was faced with the challenge of producing high-quality, sonically crisp, and engaging content in a fast-paced studio environment. The studio records a weekly series called Spotify Singles, featuring original and cover songs from globally renowned artists. The challenge was to capture the musical magic in a way that would resonate with Spotify's 100 million subscribers across 65 regions. The studio needed a solution that would not only provide the highest standard in studio-quality sound but also offer flexible routing and monitor control. The existing non-HD system was limited in terms of fidelity and track count, which was a significant hindrance to the studio's workflow.

Spotlight Productions Enhances 4K Content Production with Avid NEXIS

Spotlight Productions, a full-service production company based in Alberta, Canada, was facing a significant challenge due to the growing demand for 4K/UHD content. The company produces approximately 120 hours of unscripted programming annually, including educational programming for Rogers Broadcasting and a variety of lifestyle and cultural content for Canada’s TELUS Optik TV. Every month, Spotlight had to deliver a large amount of 4K/UHD mini documentary-style stories for TELUS Originals. This was putting significant pressure on its media storage capacity and throughput to its edit suites. Furthermore, the demand for 4K/UHD production was growing, and Spotlight’s president Matt Embry knew it was time to upgrade the company’s shared storage infrastructure, computers, and monitoring. Prior to the upgrade, the company was able to cut 4K/UHD footage, but was unable to view it fluidly. They also experienced excessive export and encode times, which prolonged their post-production deliveries.

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